AUTOMOBILE MAGAZINE Names the Audi R8 Automobile of the Year
-- Audi R8 also captures Design of the Year; GM’s
Two-Mode Hybrid System named Technology of the Year --
ANN ARBOR, Mich. (Business Wire EON/PRWEB ) December 26, 2007 --
AUTOMOBILE MAGAZINE, America’s leading
automotive lifestyle publication (www.automobilemag.com)
and part of SOURCE INTERLINK MEDIA, today announced that the Audi R8 is
its 2008 Automobile of the Year. The magazine also named the R8 Design
of the Year and GM’s Two-Mode Hybrid
System Technology of the Year.
The winners are featured in the pages of the February 2008 issue of
AUTOMOBILE MAGAZINE, available on newsstands beginning January 2, 2008.
2008 Automobile of the Year: Audi R8
Audi’s first foray into the sports car arena
impressed the editors with its depth of abilities, which include
straight-line speed, deep reserves of power, generous suspension travel,
laser-like directional stability, and the surefootedness of all-wheel
drive. The R8’s glass-encased, 420-hp,
4.2-liter V-8 engine has the sound of a traditional Italian supercar.
Editors called it a great real-world sports car in the vein of the
Porsche 911, but with the exotic presence of a Ferrari.
“The R8 absolutely captivated the automotive
world this past year,” said Jean Jennings,
President and Editor-in-Chief of AUTOMOBILE MAGAZINE. “It
propels Audi into a whole new league of driving dynamics, and it
emphatically caps Audi’s steep ascent from
the somnambulant lull in which it languished in the early 1990s. The R8
is a thrilling new sports car from a company that’s
stronger than it’s ever been.”
Design of the Year: Audi R8
The arresting R8 features a bright metal blade on its side, an
unmistakable and dramatic design feature shared with no other car. For
Design of the Year, AUTOMOBILE MAGAZINE looks for innovation, style,
beauty, engineering, dynamics, heritage and public approbation, and
editors noted that the R8’s design is
outstanding in almost every way.
“We honor the designers and the engineers who
have so perfectly realized a truly civilized grand touring coupe,”
said Design Editor Robert Cumberford. “It is
far more comfortable than cars of equal performance, and it features a
highly focused environment for the driver but a relaxed and more open
space for the passenger.”
Technology of the Year: GM’s Two-Mode
Hybrid System
AUTOMOBILE MAGAZINE editors also called General Motors’
Two-Mode Hybrid System the most significant gasoline-electric propulsion
advancement since the original Toyota Prius. With oil approaching $100
per barrel, big trucks that don’t guzzle gas
on an ordinary commute could be a God-send.
“Two-Mode blends the best attributes of
internal combustion and battery-powered electric motors,”
said Technical Editor Don Sherman. “Chevrolet
Tahoes and GMC Yukons equipped with the technology can achieve 20 miles
per gallon or more, which is equivalent to the capability of a
four-cylinder mid-size sedan in city driving.”
Sherman noted that because Two-Mode is a second-generation approach
conceived by transmission experts instead of engine specialists,
gasoline and electric power sources are more ingeniously combined with
fixed and variable gear ratios to achieve higher efficiency over a
broader range.
Since GM partnered with BMW and the former DaimlerChrysler to develop
Two-Mode for front-, rear-, and four-wheel-drive applications with
gasoline and diesel engines, consumers should begin to see it in more
cars, pickups, SUVs, and crossover vehicles.
About AUTOMOBILE MAGAZINE
AUTOMOBILE MAGAZINE, part of SOURCE INTERLINK MEDIA, has a circulation
of 550,000 and a total readership of 3.6 million. Recipient of more
editorial awards than any other major automotive publication, AUTOMOBILE
MAGAZINE is designed to appeal to the interests of passionate automotive
enthusiasts. Its diverse editorial mix includes behind-the-wheel
experiences in the world’s most fascinating
cars, as well as personalities, travel destinations, automotive art,
vintage cars and industry trends. SOURCE INTERLINK MEDIA is a division
of Source Interlink Companies, Inc., (NASDAQ: SORC), a media and
marketing services company. Source Interlink (www.sourceinterlink.com)
is one of the largest publishers of magazines and online content for
enthusiast audiences and a leading distributor of home entertainment
products, including DVDs, music CDs, magazines, games, books and related
items.
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