Avaya Business Partner Merrill & Associates Announces New Director of Sales & Marketing

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Merrill & Associates, a Platinum Avaya Business Partner, has hired Andrew Sherman to lead the company's Sales & Marketing Organizations. Andrew will be focused on new business development for unified communications and convergence.

Merrill & Associates

His industry knowledge and dedication to business development will help us to deliver solutions to a broader range of customers.

Merrill & Associates a Platinum Avaya Partner and Solutions Provider, appointed Andrew Sherman as Director of Sales & Marketing effective September 8, 2008. Mike Merrill, President and CEO, made the announcement.

Merrill & Associates is a leading provider of end-to-end communications services including Unified Communications (UC), Voice over IP, convergence, mobility, and contact centers. They also specialize in consulting, design, implementation, maintenance, and technical support. As a Platinum Avaya Business Partner, Merrill works closely with Avaya and other strategic partners such as Cisco, Extreme Networks, Juniper Networks, NetIQ, Polycom, and Tandberg, to integrate the latest hardware, software, video and applications into leading-edge business solutions.

Sherman's immediate focus will be analyzing Merrill's current sales and marketing structure then developing and implementing a comprehensive go-to-market strategy aimed at incremental growth and brand awareness.

"Andrew's experience in developing high-performing sales organizations is a tremendous asset to Merrill & Associates," according to Mike Merrill, CEO & President. "His industry knowledge and dedication to business development will help us to deliver solutions to a broader range of customers."

Sherman has over 10 years of experience in the communications field. He spent the last 8 years at AT&T where he held multiple management positions within California. Andrew has focused on helping to develop regionalized market strategies for Enterprise and SMB customers while setting strategic and tactical plans for sales organizations.

About Merrill & Associates:
Founded in 1989 Merrill & Associates is a Platinum Avaya Business Partner and has strategic partnerships with Cisco, Extreme Networks, Juniper Networks, NetIQ, Polycom, Tandberg and many others. Merrill delivers scalable, cost-effective solutions tailored to a customers communications needs. They provide end-to-end support from design, implementation, testing, maintenance, and technical support.

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