Avectra Appoints Richard Davis Chief Executive Officer

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Barry Malek to serve as chairman of association management software company’s board of directors

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The board of directors took a thought out and vigorous approach to finding the next CEO for Avectra–searching for a leader who is passionate about the non-profit market, a strong believer in the importance of customer support and a relationship builder.

Avectra, the leading provider of Software-as-a-Service (SaaS) association management software , announced today that Richard Davis will become the company’s new chief executive officer, effective immediately. Current CEO Barry Malek will remain with the company and serve as the chairman of the board of directors, providing strategic guidance as the company continues to grow.

Mr. Davis most recently served as president and CEO of Ultimus, Inc. In this role, he was responsible for strategy, operation planning and managing the senior executive team that helped Ultimus become a leader in the business process management (BPM) enterprise solution market. Prior to Ultimus, Richard also served as CEO of desktop virtualization software provider Ardence, Inc., where he oversaw introduction of new software products and online services, and publishing company Rand McNally and Company, where Richard created an internet business unit and launched http://www.randmcnally.com . His considerable international experience includes managing operations throughout Europe, China, Mexico and Panama.

“The board of directors for Avectra took a well thought out and vigorous approach to finding the next CEO for Avectra – searching for a leader who is passionate about the non-profit market, a strong believer in the importance of customer support and a relationship builder,” said Malek. “We’re all very excited to have Richard serve as our next CEO.”

“Software-as-a-Service and other emerging technologies are revolutionizing how associations manage and support their members,” said Davis. “This trend is only going to continue to grow, and I’m excited to join such an esteemed organization whose software provides an invaluable service to member-based organizations. I look forward to working with Barry, the board of directors, Avectra staff and especially our customers as we continue to innovate in this very important industry.”

Mr. Davis is a volunteer leader on the board of directors for the Boston area non-profit From The Top , which is known for its award-winning PBS and NPR programs that celebrate the music and stories of the nation’s best young classical musicians. Mr. Davis also serves on the board of directors of Accurev, Inc.

About Avectra

For the last 16 years, Avectra has been translating our clients’ needs into market-leading association management software – whether our clients serve members by the hundreds or hundreds of thousands. Our 100% Web-based technology integrates data with business processes and then automates it, so our clients can engage members, provide access to all of their resources and get more done. Each of our solutions is continually refined by the user community, ensuring that we have the features our clients need to run their businesses and lead their industries. With ongoing, automatic upgrades that won’t disrupt service or incur additional costs, we keep our clients current with the latest technology. Avectra is headquartered in McLean, Va., with a regional office in Chicago. Avectra is backed by Sterling Partners.

To explore the netFORUM family of products, please visit http://www.avectra.com, or call 800-858-8272.

About Sterling Partners

Sterling Partners is a leading private equity firm with more than 25 years of experience partnering with entrepreneurs to build market-leading businesses and generate superior returns. With approximately $4 billion of assets under management, Sterling invests growth capital in industries with positive long-term trends and provides ongoing support to management through a dedicated team of industry veterans, operators, strategy experts and human capital professionals. Sterling Partners is a leader in education, healthcare and business services and is co-headquartered in Chicago and Baltimore. For more information, please visit http://www.sterlingpartners.com.

Media Contacts:

Ray van Hilst, Avectra
(703) 506-7158

Jodi Broadwater, Avectra
(703) 506-7169

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