Ayla’s first boutique in the Pacific Heights neighborhood will offer a tailored range of naturally effective beauty products along with personal guidance and holistic skincare advice.
San Francisco, CA (PRWEB) June 25, 2013
Ayla (aylabeauty.com), an online boutique specializing in natural skincare products, is expanding its footprint to include a physical shop in San Francisco. Ayla’s first boutique in the Pacific Heights neighborhood will offer a tailored range of naturally effective beauty products along with personal guidance and holistic skincare advice.
Ayla’s appointment-only shop, located at 1825 Bush Street, will offer cult skincare brands like The Organic Pharmacy and Medik8 as well as new products and brands not yet available on aylabeauty.com. The opening of the store also marks Ayla’s introduction of Organic Glam, the natural cosmetics line from The Organic Pharmacy, which counts Emma Watson among its celebrity fans. “We are thrilled to open our first Ayla boutique in San Francisco so more women can discover their best skin and realize that beauty doesn’t have to be an uphill battle”, says Ayla founder, Dara Kennedy.
Having a physical store helps Ayla acquire new customers and engage in new ways. “We have an extremely loyal following online,” Kennedy says, “but some people prefer to try skincare products and makeup on in person and talk to someone face to face. With this location, we can reach more customers and also offer an enhanced experience, with exclusive access to new products, in-person consultations, and special events.”
Ayla avoids products with unsafe or questionable ingredients. Kennedy sees the new store as an additional way to educate and empower customers. “A lot of people assume natural skincare isn’t as effective, or don’t realize their existing regimen may be unhealthy,” explains Kennedy. “Talking to people and trying products in person can be really powerful.”
Kennedy says that San Francisco made perfect sense for opening a retail location. “Our customers here want to look their best, but they’re also mindful of what they put in their bodies—and that’s what Ayla is all about: natural beauty with real results.”
Those interested in learning more about Ayla or making an appointment to shop at 1825 Bush Street can visit aylabeauty.com.
Ayla is an online beauty retailer that offers consumers personal guidance for skincare that works. To ensure its customers get healthy, great-looking skin from the inside out, Ayla combines the best natural, organic, and “nasty-ingredient-free” products with expert recommendations and holistic skincare advice. Since 2011, aylabeauty.com has built a loyal following for its highly personalized and convenient experience. Ayla is a privately held company with headquarters in San Francisco, CA. For more information, visit aylabeauty.com.