“This is a great opportunity for B2B marketers to get together and share the latest in B2B search marketing trends and strategies," says Mary O’Brien, Conference Founder, PPCSummit.com.
San Francisco, CA (PRWEB) April 23, 2010
In today's exceedingly competitive B2B landscape, lead generation is a critical part of any B2B marketing plan. But the reality is most B2B Marketers are not effectively utilizing search marketing to drive leads faster through the sales funnel. Alteract Marketing (PPC Summit) in partnership with Business.com and Enquiro are proud to introduce the b2b Search Strategy Summit where 150 senior B2B Marketers will gather to network, share best practices and hone their B2B lead generation and search marketing skills on June 23, 2010 in San Francisco, CA. Registration is by invitation only and is limited to the first 150 who apply. Prospective attendees can receive an invitation by contacting a sponsor or visiting b2b Search Strategy Summit and use the code PRWEB1.
The B2B Search Strategy Summit is designed to help Senior B2B Marketers increase results using search marketing, social media and online pr methods that are proven to shorten the sales cycle. The conference brings together the best minds in B2B search engine marketing (SEM) during one full day of leading-edge knowledge and experience sharing on the top ways to streamline campaign processes, conquer common challenges and take advantage of resources and opportunities. Attendees will walk away with a toolbox full of new strategies and tactics to take back to their teams and apply immediately.
"We're excited to kick off this inaugural conference in partnership with Business.com and Enquiro. This is a great opportunity for B2B Marketers to get together and share the latest in B2B search marketing trends and strategies," says Mary O'Brien, Conference Chair, PPCSummit.com. "There has been a lot of interest in specific tactics for B2B search at our PPC Summit events, and we're looking forward to providing valuable content to help improve B2B search marketing processes for the attendees."
Attendees will have an exclusive opportunity to strategize and speak directly with the B2B search marketing thought leaders during an open and interactive format that allows ample time to network, discuss, debate and collaborate to improve search marketing efforts. The sessions will cover top ways to use B2B Search Engine Marketing as an effective lead generation tool.
- Boosting B2B Search Marketing campaign ROI through lead generation
- Making Social Media work to increase branding and generate leads
- Blending Online PR, Social Media and Search to drive more B2B profits
- Effective Landing Page optimization specifically for B2B sites
- Top 10 Paid Search Marketing strategies to improve ROI
- Using Search as a springboard to a more integrated B2B Marketing strategy
- Best Practice B2B case studies and proven solutions
Interested senior-level B2B Marketers can attend this full day of strategy sessions on June 23, 2010 at the InterContinental San Francisco, CA. Registrants will receive $100 off the standard rate and an additional $200 off with a sponsor discount unitl May 1. For more information, or to get a sponsor code please go to b2b Search Strategy Summit.