San Francisco, CA (PRWEB) August 10, 2012
New data from the National Retail Federation (NRF) indicates that while parents are ready to spend more on school supplies this year, they are also looking to save more.
In order to help brands compete, CommonKindness.com offers a quick way for them to grab Back to School shopping market share by making coupons easy and inexpensive to post on its popular free online coupon site.
“Back to School shopping is in full swing right now—but it’s not too late for marketing managers to help their company grab a bigger piece of the pie by giving shoppers incentive to buy their products,” said Sarah Schloemer, president of CommonKindness.
“Many brand managers are stunned to learn how fast and easy it is to post coupons on CommonKindness, and how even a small budget can give them tremendous exposure to grocery shoppers.”
The NRF reports that 85% of shoppers believe the economy is impacting how, what, when, where and why they shop for school and college items this year. Their newly published 2012 survey indicates that the majority of families (60%) will shop at department stores like Wal-Mart and Target, and the average family plans to spend on average $688 for their K-12 grader.
Coupons Are King
Forget content, when it comes to shopping—coupons are king. A new consumer survey conducted by BIGinsight for the NRF indicates half of online back-to-school shoppers expect to do more comparative shopping this year, and close to half (44.7%) expect to increase their use of coupons.
Coupons That Give to Schools
Free printable grocery coupons on CommonKindness.com do more than help shoppers save money, they help provided needed funds to America’s nonprofit organizations, like Parent Teacher Organizations and anti-bullying groups.
To use CommonKindness.com, shoppers go to the website, quickly register, and designate their favorite nonprofit from the user-friendly directory. They then clip printable grocery coupons for items they typically use or want to try, and head to the store.
For each coupon redeemed, CommonKindness provides 20% of the distribution fee it receives to the shopper’s designated nonprofit group.
To learn more, go to commonkindness.com or call (510) 363-2275.
CommonKindness is the new online grocery coupon site that operates on the principle of kindness and aims to benefit consumers, nonprofit organizations, and brands. CommonKindness is revolutionizing the online coupon industry by eliminating coupon loading and change costs, charging brands only for coupons redeemed, and giving 20% of its revenue to nonprofit organizations.