Cali Bamboo Donates $24K to 1% for the Planet: Cali Bamboo Donation Benefits San Diego Coastkeeper and Surfrider Foundation

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Cali Bamboo, the company dedicated to saving the planet one customer at a time, today announced a donation of $24K to "1% for the Planet," the organization working with businesses committed to creating a healthier planet. The funds have been designated to benefit two San Diego-based environmental organizations and two groups focusing on protecting rainforests.

We're putting our money where our mouth is when it comes to being a green company and making a difference in helping the planet. We challenge other companies to do the same

    "We're putting our money where our mouth is when it comes to being a green company and making a difference in helping the planet. We challenge other companies to do the same," said Cali Bamboo President, Jeff Goldberg.

Goldberg said membership in 1% was part of the company's way to give back for its remarkable sales results since launching in 2004. Cali Bamboo's sales quadrupled in 2006 and are on course to double in 2007.

1% for the Planet members donate at least 1% of their annual sales revenue to environmental organizations worldwide. The organization collected about $2.8 million in 2005, its first year. In 2006, donations increased to more than $6 million and are projected to increase again in 2007.

Cali Bamboo's green products include bamboo fencing, flooring, plywood, thatch, rugs and wall and ceiling coverings.

Bamboo has regenerative properties and is incredibly strong. No wood on earth grows faster than bamboo. It is a high-yield renewable resource and the most environmentally sustainable wood on Earth. It can be continuously re-harvested every three years without causing damage to the plant system and surrounding environment.

In contrast, trees typically used for conventional wood fencing or residential construction take 30 to 50 years to regenerate to their full mass. Hardwood forests also produce less oxygen, consume less carbon dioxide, and experience significant erosion following the harvest of trees -- all producing substantial long-term negative environmental effects.

Cali Bamboo is a San Diego green company operated by two surfing buddies who have been riding a giant wave of business success since launching their company in 2004.

For founders Goldberg and Tanner Haigwood, a bamboo products company was the perfect fit: an environmentally friendly concept that could not only make them successful businessmen but also save the planet, "one customer at a time," as the company's tagline says.

Benefiting from Cali's contributions through 1% for the Planet is:

-- $16,000 to be split between the Surfrider Foundation and their San Diego chapter, a grassroots, non-profit, environmental organization that works to protect our oceans, waves, and beaches;

-- $5,000 to San Diego Coastkeeper, which protects the region's bays, beaches, watersheds and ocean for the people and wildlife that depend on them. They seek to balance community outreach, education, and advocacy to promote stewardship of clean water and a healthy coastal ecosystem;

-- $1,000 to Rainforest Relief, which seeks to protect rainforests from logging, mining and agricultural businesses;

-- $1,000 to Amazon Watch, which opposes large-scale business growth in the Amazon Basin; and

-- $1,000 directly to 1% for the Planet.

ABOUT CALI BAMBOO

Cali Bamboo's mission is to promote the use of bamboo as a new material for everyday products. The San Diego-based company was founded in 2004 to make a difference in the future of the planet by providing alternative, effective products made from renewable resources. http://www.calibamboo.com.

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Rick Cook
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