B2B e Trader's New Social Sharing Technology is Taking Bartering to the Next Level

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The Great Recession has forced many businesses to change their strategy. One of the more popular practices is bartering. This is because it helps companies to address their critical needs. B2B e Trader’s online marketplace is a free application that allows both parties to connect (using the latest in social networking technology). This is helping these firms to become more competitive and flexible.

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Bartering is more nimble than ever, thanks to Web-based solutions

Over the last several years, the recession and slow recovery have created a change in consumer psychology. For small businesses, this meant that they were forced to deal with issues such as: slower sales and identifying ways to reduce expenses. One of the common strategies to address these challenges is bartering. According to the National Association of Trade Exchanges (an organization representing private barter exchange companies) there are 400 thousand firms actively involved in bartering. This is allowing them to reduce their costs and build solid relationships with a variety of stakeholders. The combination of these factors is allowing small businesses to become more efficient and flexible.

One firm that is at the forefront for bartering is B2B e Trader with the online business marketplace. This is a state of the art application that is used to directly connect the different parties with each other (using the latest in social networking technology). Making it ideal for businesses and entrepreneurs to share advertising listings to buy, sell, or trade a host of commercial used equipment, like restaurant equipment, medical equipment, office equipment, heavy equipment, IT equipment and more. This is having a positive effect on small businesses by allowing them to address some of their most critical needs.

To give business owners more flexibility, B2B e Trader has introduced a mobile application for the Google Android. In the near future, other solutions will be developed for devices such as: the i Phone. This is helping entrepreneurs to be able to streamline their efforts and time. Moreover, B2B e Trader is also providing users with the ability to discuss new ideas with some of the most successful professionals (via their message boards and chat rooms). The combination of these factors is providing users with a free solution that is cost effective.

Over the long term, this is helping to make firms more competitive by using these tools to reach out to different stakeholders. This is when they can barter with other parties about a host of products and services. For small businesses, this will make them more agile and capable of addressing future challenges effectively. Once this takes place, is when there will be a positive transformation in the way the firm is interacting with different stakeholders. This is the point that they will be able to maintain and increase their customer base.

Clearly, the recession and slow recovery are having an impact on the psychology of consumers. This is leading to a slowdown in spending. For small businesses, these issues have forced them to make adjustments to their strategy. The most successful firms have been using bartering as a way to address a host of challenges. B2B e Trader is at the forefront of innovation through their free online marketplace. This is a state of the art application that is used to directly connect the different parties via social networking technology. This is helping firms to save time and money. In the future, this makes these companies more flexible in dealing with new challenges. As a result, those organizations that are using the online marketplace for bartering are streamlining their operations. This makes them more competitive and capable of addressing a host of issues.

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Ramon Alvarado
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