Beer Universe Announces the Launch of its First Android App

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After months of development, Beer Universe is releasing a free Android app to its users. The app focuses on bringing users up to date beer news, which is the most popular part of Beer Universe’s site.

The Latest Beer News Android App

We’ve seen the rapid growth of Android users over the past year and with the increasing prevalence of Android tablets – we knew that we were isolating some of our users by not releasing an Android app.

Beer Universe, Inc. (http://www.beer-universe.com), a leading online beer community / e-commerce website that revolutionizes the online experience for beer enthusiasts, today announced the launch of its first android application. The release of the application comes after over a year of planning and development. Beer Universe has decided to give this app away to its consumers for free.

Over the past few years, Beer Universe has produced original, quality content by releasing specific beer news and industry trends. These educational articles often go viral through Beer Universe’s massive social network that extends to over 100,000 people worldwide. After seeing incredible success with its free iPhone app, which allows users to keep up to date on its beer articles on their iPhones – Beer Universe decided to bring the same service to Android users.

“We’ve seen the rapid growth of Android users over the past year and with the increasing prevalence of Android tablets – we knew that we were isolating some of our users by not releasing an Android app,” said Arup Banerjee, CEO of Beer Universe.

The application automatically syncs with the Beer Universe database so users are able to stay up to date with any articles that Beer Universe publishes. Users can also leave comments, track their favorite articles, and view the articles even when offline. The application was specially formatted so that it would work on a variety of resolutions and devices, including tablets.

Commenting on the application’s technology, lead developer on the project Marisa Ranalli said, “We put a lot of thought and planning into this application. We wanted to make sure our users had a good experience no matter what device they owned. As always, we make sure to take our users’ feedback seriously and will continue to innovate and iterate to meet their needs.”

The application will be available immediately through the Android Market and will be free to all consumers.

About Beer Universe
Beer Universe is a leading online community / e-commerce website that provides beer lovers with an enhanced online experience, complete with the one of the most comprehensive beer databases on the web, including profiles, user reviews and contact information, as well as a featured beer of the week, and a 'Universal Store' comprised of the best beer related products available on the web.

For more information, please visit http://www.beer-universe.com
Contact Details: 1-877-770-BEER (2337)

Android and Android market are trademarks of Google Inc.

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Heath Gray
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