Mobile marketing strategies are a new way to reach consumers that are ready to make purchases online.
Albany, New York (PRWEB) September 29, 2012
Beginners guide to mobile marketing is now available through the Internet Marketing for Small Businesses website. This informative guide was written by a mobile marketing expert to teach mobile marketing concepts to business owners and website owners. Mobile marketing strategies are a new way to reach consumers that are ready to make purchases online. The Internet Marketing for Small Businesses website reviews training programs and guides to help those searching for solid training programs to make better decisions. The mobile marketing training can be found by going to this link.
A September 2012 Wall Street Journal article reviewed the concept of mobile marketing and how it relates to online business. This article revealed that as of 2012 data only 2 percent of business spending is put toward mobile marketing. There are now over 328 million people in the U.S. that use cell phones each day with approximately 60 percent of these users owning smartphones.
The mobile applications market is expanding as Apple recently announced the milestone of selling its one-billionth app from the Apple app store. The inexpensive nature of advertising on mobile phones is attractive to many entrepreneurs searching for new ways to reach fresh consumers.
Industry data has revealed that the average price of reaching 1000 mobile phone users is just $2.85. This affordable price is helping more business owners to spend marketing money more wisely when new products and services are marketed for the first time. This price is not comparable to the cost of newspaper advertising that can range up to $100 per 1000 readers.
The Mobile Marketing Association frequently publishes business data related to mobile marketing and what trends are currently working for business owners. The new mobile marketing training offered from the Internet Marketing for Small Businesses website is designed for easy use and integration into existing marketing campaigns.
Small businesses can have a slight disadvantage when it comes to forms of advertising due to budget reasons. Many small companies that are struggling to find an online audience might find that traditional online advertising like banners or pay-per-click are too expensive to use. Some prices can be as high as $20 per keyword in a pay-per-click campaign.
The Internet Marketing for Small Businesses website made the decision to offer the beginners guide to mobile marketing based on the national trends of spending for small business owners. A national survey reported that small business owners spend less than $100 a month on online advertising due to the higher than average costs.
The mobile marketing guide now available can be accessed right here from the Internet Marketing for Small Businesses website on any PC, laptop or Internet connected device.
About Internet Marketing for Small Businesses
Putting together training programs and services for businesses was the original plan for the Internet Marketing for Small Businesses website. The group of business professionals that operate this website are seasoned professionals that own hundreds of websites online. The same tactics and strategies that these professionals use to grow their companies is now the same information revealed to small business owners and website owners that visit the Internet Marketing for Small Businesses website daily. By offering quality information to all companies, this group of Internet professionals is helping to level the playing field for all companies and entrepreneurs trying to expand online.