BELTRONICS Features its Industry Leading Products at 2010 SEMA Show

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BELTRONICS, maker of the world's best performance radar and laser detectors, is debuting the all new STiR Plus custom installed radar detecor and will be prominently exhibiting its line of class-leading products at the 2010 SEMA Trade Show Nov. 2-5 (Booth #11445, North Hall).

BELTRONICS, maker of the world's best performance radar and laser detectors, will prominently exhibit its line of class-leading products at the 2010 SEMA Trade Show Nov. 2-5 (Booth #11445, North Hall).

The all-new STiR Plus Custom Installed Radar and Laser Detector
BELTRONICS will debut the all-new STiR Plus custom installed radar and laser detector for the North American market. The STiR Plus features the combination class-leading designs of GPS enabled location awareness found in the GX65, and TotalShieldTM stealth technology found in the STi Driver, both of which make the STiR Plus the most feature enhanced custom installed radar and laser detector offered in the category.

With TotalShieldTM stealth technology, the STiR Plus is electrically invisible to any radio or electronic radar surveillance (such radar detector detectors) which allows consumers to drive without anyone knowing that they have a detector. GPS enabling combined with the preloaded Defender Database lets the STiR alert to red light and speed cameras, the fastest growing threat to drivers on the road today.

"We took our industry leading engineering platforms of GPS enabling for red light and speed cam alerts, and the stealth technology of being electrically invisible, and combined them in the world's longest range custom installed radar and laser detector. The result is the new STiR Plus custom installed radar and laser detector from BELTRONICS," said Don Rich, BELTRONICS Vice President of Sales.

STiR Plus features Alertlock which lets the detector permanently eliminate false alerts--something competitor detectors cannot overcome. And the STiR Plus has been engineered with the longest range available for all radar and laser threats. The optional laser blocking 'shifter pack' givers drives enhanced protection against deadly laser targeting.

Special Edition Vector 955c Camo Radar and Laser Detector
Earlier in the year, BELTRONICS released another industry first--the Special Edition Vector 955c Camo radar and laser detector. The Special Edition Vector 955 Camo design features a completely new, custom case wrapped in traditional 'hunters camouflage'.

With industry proven "best radar performance" under $200, the Special Edition Vector 955 Camo is equipped with features found on more expensive radar detectors such as multiple brightness display settings, user selectable preference settings and Digital Signal Processing. And now the Vector 955 Camo includes the custom camouflage design.

BELTRONICS PRO RX45 Custom Installed Radar Detector
The RX45™ is an 'easy-install' custom installed system that combines separated functionality into a compact, reduced component and connection system. BELTRONICS created the new RX45™ Custom Installed Radar and Laser Detector to offer customers a lower price point for a custom installed solution. And the new RX45™ design addresses car dealer concerns about allocating scarce shop time resources for performing an accessory installation, like a custom installed radar detector.

Innovation Winner: the GPS-powered BELTRONICS GX65 Radar Detector
Upon release, the flagship BELTRONICS branded Pro Series GX65 Radar Detector was immediately pronounced a CES Innovations Award winner for excellence in design and engineering.

"The GX65 directly addresses the fastest growing threat drivers unknowingly face today--that threat is the dramatic increase in the number of speed and red light cameras being installed all across North America. The GX65 was designed to protect drivers from this challenging threat," Rich said.

The GX65 brings major innovations to the radar detector category that competitors simply are not capable of producing. BELTRONICS starts with GPS technology. Built-in GPS technology allows the GX65 to solve the problem of annoying false alerts created by multiple sources. The GX65 is cleverly designed to allow the user to mark known false alert locations, automatic doors for example, by indexing the specific signal frequency and exact location. Once indexed, the GX65 is able to reject that false alert source. With the GX65, drivers get permanent relief from false alerts.

Truly ground-breaking is the GX65's smart design that gives it the ability to tackle head on the fastest growing threat drivers face today--the increasing push for turning on speed cameras and red light cameras all across North America. The GX65 comes preloaded with the North American red light and fixed position speed camera database for North America. This database, combined with the GX65's GPS knowledge, provides the ability to warn drivers of approaching traffic and ticketing threats. And the GX65 is prepared to remain current--web ready, the GX65's database can be easily updated via the BELTRONICS website.

Good Buddies: Professional Over-the-road Driver and BELTRONICS STi Driver
BELTRONICS, a long-standing 'trucker' sponsor and advertiser, is familiar with over-the-road drivers and their preference for frequenting nationwide retail travel centers for their automotive needs. BELTRONICS routinely sponsors 'truck driver' radio shows, often running ads through the peak heavy truck driving early morning hours where shows are typically targeted to the professional over-the-road driver. Because of its complete stealth operation, the STi Driver is immune to being 'seen' by radar detector detectors. Consequently, the STi Driver radar detector is one of the most popular models with the over-the-road truck driving audience.

BELTRONICS is one of several major brands behind the ESCORT name, the world's leading manufacturer of high-performance radar and laser detectors. BELTRONICS manufactures products under the STi DRIVER, BELTRONICS and Vector brands. The company is headquartered in West Chester, Ohio with its principal manufacturing facility located in Mississauga, Ontario, Canada.

Editorial Contact:
Ron Gividen


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