We will be targeting mobile electronics specialists and select major accounts with these new models in an effort to directly support their endeavors in providing customers with advanced ticket protection technologies.
West Chester, OH (PRWEB) August 13, 2012
BELTRONICS, maker of the world's best performing stealth radar and laser detectors, has announced the national release of their all new PRO Series Radar and Laser Detector line. In addition to improved performance, new housings and a new finish with a completely new style and look, a key element is the line’s compatibility with BELTRONICS new ESCORT Live™ ‘real-time ticket protection network’ app. Highlighting consumer friendly price points, the new line features four models separated by depth of features, performance and app compatibility, corresponding with the stepped prices.
“Our all new Professional (PRO) Series detector line will focus on select distribution to brick and mortar retail shops across the USA. We will be targeting mobile electronics specialists and select major accounts with these new models in an effort to directly support their endeavors in providing customers with advanced ticket protection technologies,” said Don Rich, BELTRONICS Vice-president of Sales. “Particularly, we are excited for consumers about the new PRO Line’s compatibility with our award winning ESCORT Live™ ticket protection app which connects drivers and allows them to see what other drivers see, automatically in real time,” he added.
BELTRONICS has continued to innovate and develop emerging technologies for its new products. Each generation builds on the successes of the previous and the new PRO Line is an extension of that award winning philosophy. The new PRO Line features enhanced levels of performance and convenience as well as housing upgrades to the former models across the earlier Professional Series line-up.
The new PRO line includes four models with new price points: the PRO500 ($399); PRO300 ($299); PRO200 ($229); and the PRO100 (entry level price of $179). All models have a new soft-touch black finish for ease of comfort when handling.
As expected, level of new features, enhanced performance and design improvements increase through the line-up. For example, the PRO500 and PRO300 units include a 40% performance improvement over the previous Professional Series top models. The PRO500 also includes built-in GPS location awareness which allows the driver to identify, mark and then lock out unwanted false alerts. The GPS model also includes the Defender Database of red light and speed camera locations for early warning.
The new PRO line’s flagship models, the PRO500 and PRO300, are compatible with ESCORT Live™, the ultimate real-time ticket protection network. ESCORT Live™ delivers revolutionary radar and laser ticket protection by using real-time, cloud-based threat and information sharing among drivers throughout North America.
ESCORT Live™, now available direct from BELTRONICS, uses Bluetooth technology embedded in SmartCord Live™ cords and a unique app for the driver’s IOS or Android smartphone. When alerts are detected, they are transmitted to the Live™ “cloud” and then broadcast across the Live™ network, notifying other drivers of potential ticket threats. In addition to these live alerts, the app includes the industry leading Defender™ database of speed and red light cameras as well as speed traps.
“BELTRONICS can provide the most advanced radar and laser defense on the market by utilizing the power of real-time, cloud-based sharing among drivers,” ESCORT President and CEO John Larson says. “Professional drivers using compatible PRO Series detectors connected to the ESCORT Live™ network will know about all threats sooner, be able to prepare for what’s ahead long before they are in range, and overall, drive safer and Drive Smarter.”
When it comes to radar and laser protection, BELTRONICS radar detectors stand alone, with innovation and technological improvements spanning multiple decades. With the PRO500 and PRO300’s connectivity to the ESCORT Live™ network, BELTRONCS is offering drivers the world’s most complete driver ticket protection package available anywhere.
About BELTRONICS and ESCORT Inc.
BELTRONICS Inc. is a major brand under the ESCORT name, the leading manufacturer of high-performance automotive accessories including the world’s best performing radar and laser detectors, SmartMirror with built-in GPS navigation, Entourage Personal GPs Security Trackers and Guardian Alert Reverse Obstacle Detection Systems. BELTRONICS manufactures products under the STi Magnum™, BELTRONICS and Vector brands. The company is headquartered in West Chester, Ohio with its principal manufacturing facility located in Mississauga, Ontario, Canada.