Most Customers' New Bedding Choices Unaffected By Recession

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Mattress Shoppers Weigh In: Quality Mattresses Still A Priority In Down Economy

will buy but have removed the high-end pricey beds from the list of candidates.

US mattress shoppers are spending their money wisely, but that doesn't mean they're going to choose a poor quality mattress. A recent survey of mattress shoppers by WhatsTheBest-Mattress.com suggests that today's economic environment will not have a huge effect on the mattress buying behavior of most consumers. Only a small percentage of those surveyed were considering alternatives to replacing their old bedding. Most planned on purchasing a new mattress and base just as they would have a few years before.

According to What's The Best, Inc. approximately seventy-five percent of customers surveyed planned to stick to their usual pattern of buying bedding. About sixteen percent of customers said that they were considering alternatives to a new mattress purchase. Possible alternatives include putting plywood or other rigid material between the mattress and box spring to provide more support for a sagging mattress or buying a foam mattress topper to improve softness on mattresses where the padding is wearing thin.

These techniques may extend the life of an old mattress a little longer, but won't fully fix the problem. They can also cause changes in how the mattress feels at night. Some people may find that these changes reduce their ability to get a good night's sleep. Methods for extending mattress life are really only short term solutions, but for people without the available cash flow to buy a new bed set, they might be necessary.

A small fraction of customers surveyed - around ten percent - said that they were planning to build their own mattress based on others' opinions or after hearing about unscrupulous behavior by mattress salespeople. A home-built mattress may save customers money, but it takes some skill and a great deal of patience. Supplies may also be difficult to get at a reasonable price, depending on the customer's location.

A few customers noted: "will buy but have removed the high-end pricey beds from the list of candidates." Reducing the range of possible mattresses can be a good buying strategy, as long as customers do reasonable research before they buy. The very cheapest beds often are not worth the money buyers spend on them. Mid-range mattresses are often a very good bargain, though, and appropriate for most people without back problems or other special requirements.

What's The Best Mattress is a website dedicated to helping mattress customers make better buying decisions. The company's website offers a range of mattress reviews and informative articles on how mattress producers make and market their products, what to consider when purchasing, and the characteristics of certain mattress types.

For more information on this topic, contact What's The Best, Inc. at 5448 Apex Peakway #131, Apex, NC, 27502, or email admin at whatsthebest-mattress.com.

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CRAIG WELCH
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