betterACTnow Says New ACT! 2010 Training Videos Improve Customer Relationships

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betterACTnow has just released ten new ACT! 2010 courses, extending its range of online ACT! training videos to cover all versions of ACT! from ACT! V8 onwards.

Elene Marsden betterACTnow

You can't always remember what you’ve learnt on a day-long training course, with this kind of training you can pace yourself and repeat the training.

betterACTnow has just released ten new ACT! 2010 courses, extending its range of online ACT! training videos to cover all versions of ACT! from ACT! V8 onwards.

ACT! software is used by many small and mid-sized business to manage their customer relationships. ACT! 2010 provides several new features, most notably support for e-marketing and social networking.
betterACTnow has specialised in online ACT! training since 2007. The company was formed by Elene Marsden to enable more businesses to exploit the full potential of ACT!

Elene explains that successful businesses see the importance of nurturing their customer relationships, especially in today’s challenging economy, when budgets are tight and competition is fierce. “Companies are having to work very hard to retain existing customers and win new business," says Elene. “The most successful businesses have strong relationships with existing customers and they’re quick to understand new customers’ requirements. They become a trusted partner on the journey from prospect to purchase."

So what makes your customers trust and value you as a supplier? Elene thinks it’s essential to show you know what’s important to them and to deliver on your commitments.

“If your customers are consumers” she explains, “show them that you know their lifestyle preferences, what they need and what they want. If they’re a business, show how you understand their market, customers and competitors and their threats and opportunities."

“It’s also important to do what you say you’ll do,” Elene adds, “and stick to promised deadlines. Of course business people can do all this in a variety of ways, but it’s much easier if you use a special-purpose tool like ACT!”

So why the move to online ACT! training?
“I’d been delivering face to face ACT! training for several years,” says Elene, “and I could see that many companies just couldn’t spare the time for this traditional approach. They were missing out on how to get the best from ACT!”

Elene explains that face to face ACT! training doesn’t always focus on delegates’ specific needs and their learning can quickly fade. She contrasts this with online ACT! training, which is at their fingertips whenever they need it, and which allows them to review the most relevant topics as often as they want.

betterACTnow ACT! training videos are available 24/7” she says, “so they’re instantly available whenever the need arises."

Commenting on the new ACT! training videos, Lori Feldman, better known as The Database Diva said, “Excellent training videos! Elene has the perfect voice and rhythm to present this material.”

John Guth of Telexpand was lavish in his praise: “These ACT! training videos are outstanding, a fun teaching tool and a real bargain!”

And from the other side of the Atlantic, John Passmore from UK company Utilities Warehouse says: “You can't always remember what you’ve learnt on a day-long training course, with this kind of training you can pace yourself and repeat the training.”

About betterACTnow
betterACTnow was formed in 2007 and has quickly become the leading specialist in online ACT! training. Based in the UK, with most of its customers in the US, betterACTnow also delivers online ACT! training to businesses around the world.
For more information and previews visit http://www.betteractnow.com, or email info‘at’betteractnow‘dot’com (replace ‘at’ with @ and ‘dot’ with .)

About Elene Marsden
Elene Marsden is a UK-based ACT! consultant and Swiftpage Certified Gold consultant with over 20 years’ training experience. Elene is passionate about enabling business people to unlock the benefits of ACT! Her delivery strikes a balance between the fast-paced ACT! training needed by busy business people and the detailed explanations required to understand essential techniques and shortcuts. Elene can be contacted on 011-44-770-291-1223.

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Elene Marsden
betterACTnow
011-44-770-291-1223
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