Big Brown Box: 2010 Online Retail Industry Awards Finalist

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Online retailer Big Brown Box (http://www.bigbrownbox.com.au) is thrilled to be announced as a finalist at the 2010 Online Retail Industry Awards (ORIAs) - the only ceremony of its kind in Australasia.

It's very rewarding to get this recognition, countless hours of strategy analysis and planning have gone into redesigning the site with a focus on maximising the online shopping experience

Online retailer Big Brown Box is thrilled to be announced as a finalist in the “Best Site Design” category at the 2010 Online Retail Industry Awards (ORIAs). The category judges finalists on aesthetic, user-friendly and technological perspectives to name the overall best website design.

The only e-commerce retailer awards of their kind in Australasia, the ORIAs feature a selection of the best online and multichannel retailing merchants. The awards ceremony will be held in conjunction with the Online Retailer Expo & Conference which takes place in Sydney on Thursday, 8 July 2010.

Nigel Price, e-Commerce Manager for Thorn and Big Brown Box is excited about the nomination:

“It’s very rewarding to get this recognition, countless hours of strategy analysis and planning have gone into redesigning the site with a focus on maximising the online shopping experience - we’ve tried to simplify the purchasing process, while planning useful content.”

Big Brown Box, sister company to Radio Rentals (owned by the Thorn Group Limited), sells a large range of new consumer electronics and appliances at competitive prices, available exclusively online. Big Brown Box also offers free shipping on products from world’s leading brands such as; Dyson Vacuum Cleaners, Olympus Digital cameras, LG LCD TV’s, Panasonic Plasma TVs, Fisher & Paykel Washing Machines and Simpson clothes dryers.

“We’re confident that our extensive, affordable product range adds tremendous value to our customers and keeps them coming back. Since the relaunch we’ve already seen a large increase in new traffic with very positive feedback” Nigel states.

“In general, we’re very optimistic here at Big Brown Box and it’s a very exciting time as we continue to grow the brand and the website. We have a number of unique projects well under way which will raise the bar for eCommerce in Australia, once again! Ultimately, Thorn will continue to grow the brand and provide it’s customers with amazing deals and specials,” Nigel concluded.

In conjunction with the 2010 FIFA World Cup, Big Brown Box is currently running a competition where customers have the chance to win a signed and framed Socceroos Jersey.

Visit the newly designed Big Brown Box website at http://www.bigbrownbox.com.au now to find out more.

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