Scientel® Publishes Big Data “Clear For All” Article In “The European” Magazine March/April 2015

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Norman Kutemperor CEO/Scientel Explains Why NoSQL Is Accepted Solution To True Big Data Issues In “The European” Magazine March/April 2015

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Time is money, and information is the new currency. We need to properly store and manage all our information, says Norman T. Kutemperor, CEO.

The European” is a prestigious European magazine with a global audience/distribution that, in its own words: “…brings together the voices that matter. Together, we search for answers to the questions of our time.”

How to effectively handle Big Data is one of the big questions of our time—and Scientel Information Technology, Inc. is in the forefront of organizations and companies that are generating solutions to fundamental IT problems posed by Big Data. Thus, in addition to previously publishing an article (“The Voice of Big Data”, Jan/Feb 2015 ) on Scientel and it’s founder/CEO, Norman T. Kutemperor, The European published an article in the March/April 2015 issue titled, “Big Data Made Clear For All”. This issue also included many articles on advanced business/technology topics and focused on CEOs like Satya Nadella, CEO of Microsoft, in addition to Mr.Kutemperor.

“The European” publishes leading articles on many major topics such as Aviation, Energy, Finance, Executive Education, Technology, Life Sciences, Lifestyle, Business Travel, etc. In addition to the online digital version of the magazine, leading articles are also published in the online topic section as well.

The magazine is published only bimonthly and readership is not free unless certain conditions are established. It must also be requested on a personal basis. Readership includes many high-level people and trends of global importance. Related articles are usually found concerning individuals and companies like Bill Gates of Microsoft and Airbus.

With regard to the “Big Data Made Clear For All” article in brief, Big Data is Big Business and will affect organizations of all types. Big data is the fastest growing segment in the IT field. It’s spoken about everywhere, yet it’s also a semi-misleading term and is often misused and misunderstood.

Unconventional data handling methodologies employed by truly “Polymorphic” DB solutions such as Scientel’s Gensonix® NoSQL DB is crucial for effective Big Data solutions. Today, the normal business enterprise generates more data in one day than they used to in a decade. Organizations find it tough to comprehend data arriving at high Volume, Velocity, Variety, and Variability—and yet maintain Veracity. The only constant is the doubling of corporate data, at least once in two years. This is the realm of Big Data.

The Big Data industry is projected to reach $1T by 2020 and reports show that Big Data contributed $156B to the US economy last year. True Big Data levels are beyond the scope of today’s ordinary machines and SQL-based RDBMS (Relational Database Management Systems). This leaves enterprises questioning the cost effectiveness and reliability of traditional methodologies, which are heavily dependent on SQL. Thus, the primary DB technology that has emerged to deal effectively with Big Data is “Not SQL” (or “Not-only-SQL” or “New SQL”), aka NoSQL.

NoSQL is the accepted solution to true big data issues as it can process large loads of information faster and more economically. “Time is money, and information is the new currency. We need to properly store and manage all our information”, says Norman T. Kutemperor, CEO.

Big Data is here to stay and when coupled with Scientel’s three decades of expertise in Big Data kinds of development expertise, its offerings are a true force to reckon with in the data science and analytics market today. Judging by its veteran standards and a never fading commitment to embrace the new, Scientel plans to continue to change the game in Big Data by leveraging its unique DB capabilities and throw a few surprises to the big guns in the industry along the way.

About Scientel Information Technology, Inc.

Scientel Information Technology, Inc. is a U.S.-based, international, systems technology company, operational since 1977. Scientel also designs/produces highly optimized high end servers, which can be bundled with its "GENSONIX® ENTERPRISE" DBMS software, as a single-source supplier of complete systems for Big Data environments. Scientel also customizes hardware and software for specific applications resulting in higher performance.

Scientel's specialty is advanced NoSQL DBMS design and applications/systems integration for advanced business processes. This includes applications for Big Data, commercial intranets, Supply Chain management, IT consulting, support, etc., along with “beyond mainframe-level” Large Data Warehouse Appliance hardware/systems.

GENSONIX® allows very user-friendly data manipulation capabilities found in standard, SQL-based, database management systems, but it goes beyond. It is truly an "ALL-in-One SQL" -- an “All Data Management System” in the form of an ultra-flexible, NoSQL DBMS of perfectly general capabilities and application potentials. It can also function in concert with mainline SQL systems to efficiently handle both structured and unstructured data as a large data warehouse repository. However, it can handle heavy database loads by itself with the aid of the GENSONIX® NSQL©™ query/procedural language. GENSONIX® supports both telnet as well as http interfaces. GENSONIX® is capable of handling trillions of rows/transactions for billions of customers, which is a huge advantage in “truly Big Data” structured applications.

Business customers can take advantage of Scientel’s capabilities in advanced Business Intelligence and Data Analytics to grow their business by handling Big Data more cost-effectively and with greater insights to remain competitive. Scientific, government, and similar organizations can use these capabilities to efficiently process Big Data, instead of being swamped by it. And, Scientel’s Enterprise Content Management & Search solutions can vastly simplify storage, access, and management of any kind of digitized data for any size organization.

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Norman Kutemperor
248-433-4700 Ext: 15
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