“Some IT leaders believe management is incapable of understanding how IT can benefit the business, while others feel it is IT’s failure to communicate benefits effectively that creates a lack of mutual understanding." BillingViews Editor Ed Finegold
Chicago, Illinois (PRWEB) October 06, 2011
A global survey conducted by BillingViews found that more than 43.5 percent of IT and billing executives for major communications service providers now consider business management the greatest barrier to the adoption of next-generation billing capabilities. The complete results and analysis of the survey are available for free viewing and download at http://www.billingviews.com as part of a BillingViews’ publication entitled Billing Reborn. This publication also includes results of BillingViews’ global survey on E-Billing Adoption.
In September 2010 and August 2011BillingViews conducted two identical surveys asking a global panel of communications IT and billing executives what they consider the be the greatest barrier to the implementation of next-generation billing capabilities. Respondents were offered a choice of five responses, including “legacy systems,” “budget,” “technology,” “lack of understanding of business benefits,” and “lack of management support.” Highlights of BillingViews’ Global Survey on Barriers to Next-Gen Billing are available in a free slideshow at http://www.billingviews.com/blog/.
The survey demonstrates a clear shift in sentiment during the past year. While the panelists widely agree that legacy systems and budgets are challenges, increasingly they point to a lack of management support and a failure to understand business benefits as primary barriers to next-generation billing initiatives. These responses demonstrate that IT executives increasingly hold business management accountable for a lack of progress in next-generation billing and for having allowed barriers like legacy systems and budget constraints to persist.
IT’s view is that next-generation billing capabilities are required if communications providers want to generate revenue from new varieties of on-demand and subscription-based services. Whether business management understands or agrees with this view is in question. “Our panelists are split on the reasons for the lack of management support,” says BillingViews editor Ed Finegold. “Some IT leaders believe management is incapable of understanding how IT can benefit the business, while others feel it is IT’s failure to communicate benefits effectively that creates a lack of mutual understanding,” Finegold says.
BillingViews is the global home for billing expertise and intelligence in the communications and media industries. Its goal is to facilitate dialogue between executive level billing and IT decision makers and the greater communications and media IT marketplace through focused, data-driven research and publications. BillingViews content is available free at http://www.billingviews.com.