Retailers do a great job of creating flashy advertisements that make consumers believe every deal featured on Black Friday and over the following weekend is the one that can't be missed.
El Segundo, CA (PRWEB) November 22, 2012
Saving money is a concern shared by a large majority of the American population. With gas, food and other important expenses remaining pricier than in years' past, consumers place a strong focus on cutting costs wherever they can, particularly during the holiday season.
Stacey Bumpus, personal finance and budget contributor for Go Banking Rates, understands how important Black Friday is to consumers hoping to save money during the holidays. But despite the excitement placed on this annual shopping holiday, all Black Friday deals are not great deals.
To educate consumers on the reality of cost deductions featured on Black Friday, Ms. Bumpus walks through common purchases that often result in consumers unknowingly overspending.
Included in the line-up of what not to buy this Black Friday is celebrity-endorsed products, like Kim Kardashian’s Sears “Kardashian Kollection”, which features women’s dresses and jeans.
These items are targeted specifically to lure consumers into spending money on subpar products just for the Hollywood name on the label.
Other items that made the list include:
1. Jewelry and Watches
2. Winter Apparel
3. Top Brand Gadgets and Electronics
Click here to read the full article and full list.
"Retailers do a great job of creating flashy advertisements that make consumers believe every deal featured on Black Friday and over the following weekend is the one that can't be missed," says Ms. Bumpus. "But in actuality, many of the discounts offered, particularly on popular items like electronics, jewelry and toys, aren't much better than those found throughout the year."
With Black Friday rapidly approaching, retailers have already started sharing their lists of discounts. Now is a great time for consumers to begin planning purchases carefully to avoid spending more than necessary this holiday season.
About Go Banking Rates
Go Banking Rates (GoBankingRates.com) a national website dedicated to connecting readers with the best interest rates on financial services nationwide, as well as informative personal finance content, news and tools. Go Banking Rates collects interest rate information from more than 4,000 U.S. banks and credit unions, making it the only online rates aggregator with the ability to provide the most comprehensive and authentic local interest rate information. Go Banking Rates also regularly publishes expert advice from personal finance professionals.
GoBankingRates.com belongs to a network of more than 1500 finance websites, including GoInsuranceRates.com and GoFreeCredit.com. These sites receive more than 2 million visits each month.
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