It’s so exciting to finally unveil the new site. We chatted with our customers and got their feedback on ways to make the site so much fun to visit and order from. We strived to make the user experience just as sweet and memorable as our candy.
Altoona, PA (PRWEB) February 23, 2010
BlairCandy.com, a division of The Blair Candy Company Inc., is proud to announce the grand opening of their freshly redesigned online candy store. Online since 2000, the candy store decided to spruce up their website’s design and navigation to provide their loyal customers with an improved location to shop for their favorite candy, and make it even simpler to find it.
The forward-thinking Blair Candy Company has 71 years of business experience, and prides itself on being family owned and operated, personally catering to their over 50,000 website visitors each month. Today, the business is owned and operated by the 3rd generation Dandrea’s – Pat, Terry, Pam, and Ron, as well as a candy-savvy staff.
“It’s so exciting to finally unveil the new site. We chatted with our customers and got their feedback on ways to make the site so much fun to visit and order from. We strived to make the user experience just as sweet and memorable as our candy” says Pam Macharola, Owner.
Macharola and the rest of the Blair Candy Company set the bar high for their customer service standards. They’re delighted to personally speak with their customers, and pride themselves on helping every customer locate that candy that will perfectly satisfy their sweet teeth. Can’t find it online? Their Altoona, Pa brick and mortar candy outlet store is packed with aisle after aisle of candy and snacks, so they’re sure to have that tasty snack.
“We love to meet our customers! Just call us up at 800-698-3536, and you’ll see we love to talk. We’re here to help you find that candy you absolutely crave, help with your order, and answer any and all questions,” emphasizes Macharola.
Not only is BlairCandy.com introducing an even simpler way to find your favorite candy online, but they’re also introducing the Blair Candy mascots: Captain Candy, their favorite candy super-hero; B.C., Blair Candy’s number one customer; and Goober, an ecstatic pooch who can’t take his eyes away from their all natural pet treats. They’ll be roaming around BlairCandy.com from time to time, so keep those eyes peeled for them.
The updated website’s amusing graphics and user-friendly navigation were created based on their ten years of online experience and customer input. Blair Candy called upon two web developers for this sweet treat, using the design team of the talented Eric Yonge and staff at EYStudios.com. The website’s advanced programming and skilled functionality was headed up by SolidCactus.com. BlairCandy.com will continue to offer customers low prices on all the candy and snacks on the website, including novelty candy, retro candy, and many more treats.
The Blair Candy Company has been family owned and operated for over 71 years, working to keep the rich memories of the past alive as well as continually innovating to meet and exceed the needs of current and future customers. In addition to their online candy store, Blair Candy also has an Altoona, Pa brick and mortar wholesale candy distributor, selling candy, tobacco products and accessories, paper products and party supplies, bar and restaurant supplies, and fundraising supplies throughout Pennsylvania. Connect with the excited faces behind Blair Candy on Twitter, Facebook, and their Candy Blog.
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