Payingpost Officially Launched Today -- Doors are Open for Both Advertisers and Bloggers
PayingPost brings together bloggers and advertisers providing an easy to use marketplace built to allow advertisers target the exact kind of blogger to promote their products, services, press releases and announcements.
London, UK (PRWEB) November 3, 2008 -- PayingPost, another Consumer Generated Advertising Network, released Beta 2.0 of its online blog advertising service. Payingpost was online since a few weeks but officially launched today.
"This website is focused on improving the quality of content for advertisers and bloggers," stated Jason King, founder and CEO of PayingPost. "We have introduced a variety of features that will allow our service to naturally improve itself and provide the best Web 2.0 advertising experience for both bloggers and advertisers."
Whether you provide web design services, business consulting or sell products online getting people to talk about your company is probably the best marketing technique available. Customers get bombarded with advertising in our society, often times reducing the overall efficiency of those campaigns and creating what is called ad-blindness. The result is that direct recommendations or feedback by real people like bloggers will create more value and visibility for your services or products.
The most obvious benefit from buying sponsored reviews is the traffic that they will drive to your website. Popular blogs can generate tens of thousands of page views daily, and if they write an interesting review it is probable that a good percentage of their readership will check your product.
Optimal results can be achieved if you communicate to the reviewing blog what sides of your business you are trying to promote, why the readers could be interested on your product and the like.
Apart from generating traffic sponsored reviews will also improve your search engine rankings. Like it or not Google and other search engines rank your website based, among other things, on the number of incoming links and on the authority of the websites that are placing those links.
Your company might have a website with the most comprehensive and detailed information about a certain topic, but unless people are linking to it you will have very small chances of appearing on the first results for important keywords related to that topic.
Jason King also stated that "PayingPost only charges a 20% fee while our competitors may charge 30-35%."
You can read more and register at PayingPost.com.
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