Blue Chip Vacations Recommends Booking Early for Summer'09 to Avoid Disappointment

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Early booking deals available with up to 40% off a range of luxury holidays

However we're already finding many properties are fully booked for the summer, even the most luxurious properties in our portfolio are booking fast for summer'09, so I would urge anyone looking for affordable luxury in 2009 that offers real value for money to holiday in the UK this summer, but don't wait, book as soon as possible.

Blue Chip Vacations , one of the UK's fastest growing holiday accommodation companies is recommending its customers book their summer 2009 holidays early rather than wait for last minute deals. Demand for UK holidays has never been higher with Blue Chip Vacations seeing a 71% increase on bookings for 2009, compared to the same period a year ago and experiencing record levels of enquiries with visitors to its website also up 70% year on year.

A recent survey by Which? found that while booking a holiday at the right time can save a small fortune, some holidays do sell out quickly. For this reason they recommended booking early to avoid disappointment when looking to book summer '09 holidays. Likewise commentators such as insurance specialists Towergate Bakers, are reporting a growing trend among 30-somethings to holiday in the UK during 2009, again likely to add to the demand for UK properties. Further studies by the likes of Mintel and PricewaterhouseCoopers further reinforce the trend with both showing UK luxury holidays expected to grow in 2009.

This all backs up findings by Blue Chip Vacations whose own survey found that 60% of people planned to holiday in the UK rather than abroad, with a further 33% holidaying both overseas and in the UK. The 'credit crunch' had certainly altered people's holiday plans with 17% of consumers claiming they were looking to holiday at a cheaper time of the year and 15% that they were waiting until the last minute before booking in order to snap up last minute deals.

Managing Director, Liam Gavin comments, 'It is good news to have a positive economic story in these difficult times. The Euro is at its highest level ever and it can now cost a typical family of four up to £200 in flight and holiday taxes if they travel overseas, so it makes sense that people are looking to the UK for 2009. Whilst people cut back on day-to-day costs, their annual holiday remains sacrosanct and the UK's top holiday destinations, such as; Devon and Cornwall are proving more popular than ever."

"However we're already finding many properties are fully booked for the summer, even the most luxurious properties in our portfolio are booking fast for summer'09, so I would urge anyone looking for affordable luxury in 2009 that offers real value for money to holiday in the UK this summer, but don't wait, book as soon as possible."

For further details, contact:
Simon Whittam on 01752 823414
01803 855282 or 07802 416420
http://www.bluechipvacations.com

NOTES TO EDITORS:
Blue Chip Vacations has over 500 handpicked 4 and 5 star rated properties and is the fastest growing holiday provider in the West Country.

The company recently won a silver award at the prestigious South West Tourism Excellence Awards in the category of Tourism Website of the Year, and was awarded the silver award from the Green Tourism Business Scheme (GTBS) earlier this year.

By letting a property through an agency such as BCV, owners can benefit from favourable CGT and inheritance tax treatment, as well as the new 'entrepreneurs relief' announced last November.

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