Blue Sky Logistics Changes Name to Blue Sky Technologies : Identity Change Will Better Describe What Blue Sky Brings To The Supply Chain Marketplace

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Blue Sky Logistics, Inc., a real-time supply chain visibility software provider, has changed its name to Blue Sky Technologies, Inc. The name change is expected to help shippers better identify the company’s role in the supply chain marketplace.

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They agreed that the new name better describes the solutions that we offer in bringing dashboard methodology to supply chain visibility. For these customers, we have helped them get additional value from current investments in their supply chain rather than scrapping what they had and start over. Our objective is to always help clients find fresh use of the assets they already have in place.

"With the word 'logistics' as part of our name, we found ourselves often being confused with being a third-party logistics provider or 3PL," explains Steve Hensley, president, Blue Sky Technologies, Inc. "We would get phone calls for moving truckloads from point A to point B or we would get asked to manage a warehouse for a potential client. These are not our core competencies. Since our role is to help customers though visibility dashboard technology to better leverage their existing investments in supply chain infrastructure, changing the name seemed like the logical thing to do."

Blue Sky Technologies was launched in 2003 as a new company formed by several industry executives who joined forces to provide innovative software solutions and services for customers looking to further optimize their supply chain networks. Since then, the company has gained significant momentum in the marketplace and added several major consumer goods suppliers and retailers to its customer list, including Stop & Shop, Whole Foods Markets, Harris Teeter and Staples.

"The reaction from our customers to the name change has been very favorable," added Hensley, "They agreed that the new name better describes the solutions that we offer in bringing dashboard methodology to supply chain visibility. For these customers, we have helped them get additional value from current investments in their supply chain rather than scrapping what they had and start over. Our objective is to always help clients find fresh use of the assets they already have in place."

About Blue Sky Technologies

Blue Sky Technologies, Inc. is a supply chain visibility software company that provides customers with targeted executive decision dashboards, such as its flagship product, Insightâ„¢. The company's solutions are web-based and configurable to serve the needs of multiple individuals within a company's various levels of supply chain responsibilities. Blue Sky Technologies offers integrated, prepackaged supply-chain software and quality service offerings to clients to enhance their customers' competitive advantage in the marketplace. For more information, visit http://www.blueskytech.com.

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