Nadia Sawalha and Sherrie Hewson Announced as the New Brand Ambassadors for Bonmarché

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Actresses and recent presenters of popular TV shows – ‘Loose Women’ and 'Benidorm', Nadia Sawalha and Sherrie Hewson are the new style ambassadors for Real Women Fashion Experts for Bonmarché.

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Nadia Sawalha & Sherrie Hewson

Bonmarché is delighted to announce its first brand ambassadors - Nadia Sawalha & Sherrie Hewson

Bonmarché is delighted to announce its first brand ambassadors - Nadia Sawalha & Sherrie Hewson. Regular faces on our television screens; Nadia can been seen cooking-up-a-storm on her show ITV1’s Saturday Cookbook or hosting on Lorraine whist Sherrie is frequently found discussing real-life dilemmas on Loose Women, or living it up on hit comedy Benidorm.

Identifiable with the Bonmarché customer, Nadia & Sherrie both look for stylish and comfortable ladies clothing, which effortlessly slots into their busy lifestyles and is designed to fit and flatter a mature woman.

Sherrie Hewson says “It can be hard as you get older to know what you can wear. I think the Bonmarché clothing range is great as there is something for everyone and the clothes are on trend without being too “young” and they don’t cost the earth.”

Bonmarché is synonymous with flattering cuts and comfortable style, translated from the season’s most exciting trends into wearable clothing for mature women aged 50+. Both Sherrie and Nadia believe that comfort is the catalyst to confidence; ‘the important thing is to accentuate our good points and hide the bad’. Bonmarché understands the priorities of real women with curves, and are driven by the aim to provide them with the tools to feel and look as great as they are.

Age-appropriate, wallet-friendly, trend-influenced wardrobe staples are the priorities shared by Nadia, Sherrie and Bonmarché’s loyal customers. Nadia comments that “looking good is about finding clothes that make you feel body confident. I adore Bonmarché – the fit is brilliant for a real woman like me.”

The collection offers endless combinations of casual separates, sophisticated office wear, glamorous party pieces, and stylish holiday essentials – whether it’s smart workwear, warm winter clothing such as plus size jumpers, a Christmas party as is the case for Sherrie and Nadia, there is something for all occasions. The collection also features the fabulous and exclusive David Emanuel collection, which was a particular favourite with the girls. Nadia declared that the jeans were the best she’s ever worn!

Bonmarché ranges perfectly cater for confident women who may be over 50 but love to look good and want to have fun with fashion.

About Bonmarche

Bonmarché is the largest retailer catering for women aged 50 years plus in the United Kingdom. We pride ourselves on offering quality clothing with appropriate styling, great value and in a wide range of sizes.

The Bonmarché ladies fashion range includes casual and formal separates, outerwear, dresses, swimwear, lingerie, nightwear and accessories. Exclusive to Bonmarche are collections from couturier - David Emmanuel known for designing fabulous clothes for celebrities and the British Royal Family.

Find Bonmarché online at where you can shop online for your favourite women’s clothing items and have them delivered to your home or collect in store at one of our 268 stores nationwide.

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Fi Cuningham
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