Launches as Online Site for Fan Powered Reviews & Interactive Conversation for Broadway & Off-Broadway Shows

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Site Provides Power For Fans To Review & Recommend Their Favorites. puts the audience in the critic's seats will offer theatre fans a centralized online space that puts the audience in the critic’s seats, providing an opportunity to converge, confer and create real word of mouth in the only quantitative structure available for peer-to-peer theatre reviews online, it was announced today. is a central forum for word of mouth to reflect what the audiences are saying and to provide fan suggestions for all shows based on clear criteria using a proprietary algorithm. is a “daily drop in” for social conversations and a place for relationships to develop between audience members as well as to see original content created just for the viewers and to extend onto Facebook and Twitter in the supportive, theatre-loving community. Friends of the site are producers, actors, photographers and others working in the theatre who want to give the power to the fans to develop the word of mouth around great shows.

Fans will post their overall review of the show and will rate the performers, the set/design, the music and choreography. They will also identify their own background to see how they match against who they are “speaking” to – moms like to listen to moms, Seniors may appreciate hearing from theatre-goers in their own age range. A proprietary algorithm will match demographic data to help narrow searches for shows that fans might want to see against the growing database of fan reviews for customized recommendations. The interactive chat room allows fans to connect in real time and to extend their relationships into an active conversation. Active fans will earn badges for multiple posts. creator and Broadway Producer (2013 Tony Award winner for Best Revival Of A Musical for Pippin, 2012 Tony Award Winner for Best Revival of A Musical for Gershwin’s Porgy & Bess) Ken Mahoney said, “ evolved out of watching crowds cheering for fantastic shows that for one reason or another did not find their fan base and momentum and couldn’t stay open despite the positive fan response. After speaking to many associates and theatre fans, we decided to create a fun, informative, interactive unified space for fans to meet and provide their quantitative reviews for other fans and create organic word of mouth. Imagine the power of the people keeping a show up and running through great authentic audience buzz.”

The site’s mission is to create the ultimate social fan site for the Broadway Audience where they gather and make a difference for the shows and the theatre lovers.

Join the community and have your voice heard…

About Ken Mahoney:

Ken Mahoney is a Tony Award winning Producer and Grammy Award nominated Executive Producer of shows and cast & concept recordings including the 2013 Tony Award for Best Musical Revival as Producer of Pippin and a 2012 Tony Award for Best Revival of a Musical as Producer for Gershwin's Porgy and Bess. He is also a Producer of Macbeth with Alan Cumming. Previously, he’s been a Producer on Bonnie & Clyde and Gore Vidal’s The Best Man. He is also an Executive Producer of the 2012 cast recording of How to Succeed in Business with Nick Jonas of the Jonas Brothers and the 2013 Concept recording of Jekyll & Hyde with Constantine Maroulis and Deborah Cox. Ken also served as an Executive Producer of Joe DiPietro’s Nice Work If You Can Get It (2010) with Matthew Broderick which was nominated for 10 Tony’s and nominated for a Grammy for Best Musical Theater Album at the 2013 Grammy Awards.

Ken is a well known financial advisor as Principal of Mahoney Asset Management and author of books on investing. Ken can frequently be seen on national TV speaking about finance and investments. He is a guest financial contributor on CNBC and WPIX and a financial analyst on Fox Business and Ebru TV.

Jill Siegel 917.214.1710 jillsiegelnyc(at)gmail(dot)com

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Jill Siegel

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