Fort Wayne, IN (PRWEB) December 31, 2012
Business cards were once a traditional way for communication between commerce and consumer. Four Color Magnets provides a way to get companies noticed. Since then, the business world has evolved. The economy that was once based on supply and demand has developed into an economy of abundance and endless choice. The audience is demanding now more than ever and wants information served on a silver platter and someone is willing to provide just that.
Consider the business magnet a silver platter. Business card magnets bridge the gap between brand and business through innovation. Visibility, usefulness, and economical design are several benefits the promotional magnet provides for your modern marketing campaign.
The aim of any promotion is to increase consumers' interest in a company. Personal business cards should be an extension of this philosophy and incorporated into the promotional strategy. Business card magnets make this goal possible. Consumers will never drop a promotional magnet into a desk drawer or stash it on a shelf. Instead, the magnet will be hung on the nearest refrigerator, desk filing cabinet, etc. People perceive magnets as a special, useful gift. The value of using business magnets results in contact information being kept around and viewed numerous more times than the traditional business card.
It's a general fact that people will always use tools that are useful to them. Business card magnets add usefulness to the recipient other than solely providing an organization's information. A magnet will be viewed by everyone whether it's in the office or at home to hold important documents. Not only will the intended document be viewed, the contact information and brand will be viewed as well.
The bottom line is business card magnets are gaining popularity because promotional magnets work and do not hurt the bottom line. Magnets are economical to give away and are useful enough to get results. Business magnets are a great way to give businesses, large and small, the competitive advantage needed.
Companies need to take it to the next level in order to captivate and connect with their innovative and time starved audience. The business card magnet provides just that they are looking for. Information served to them in an appealing and efficient way.
About Four Color Magnets,
Four Color Magnets is part of a family of websites operated by JH Specialty, Inc and a child store of YourPromoPeople.com. JH Specialty, Inc. is a full service promotional products broker, helping businesses and private individuals get a more economical price for promotional products. We realize the importance of working with our clients and giving them the customer service they deserve.