(PRWeb UK) November 27, 2009
Leading UK based online B2B directory, http://www.businessmagnet.co.uk, recently included embedded GoogleMaps for all of its listings.
Businessmagnet is currently one of the top online B2B directories in the UK with listings from over 110,000 companies and over 45,000 individual products. In its sixth year of operation, it's directory has continued to grow thanks to constant optimization and innovation by its dedicated team of experts. Regarded by many of its customers as their most cost effective advertising solution, Businessmagent feels that it provides the best return on investment of all the UK based online B2B directories.
Over the years Businessmagnet has strived to add as much value to its product as possible. It has been important to them from the very beginning to provide an excellent user experience for both the companies listing on the directory and those using it to search for potential suppliers or clients.
As a company listing on the directory there are many great features that make using Businessmagnet.co.uk an extremely effective advertising avenue. Amongst these is the ability to choose which level of listing you require on the site. This can range from a very simple free listing all the way up to the “Enhanced Listing Plus” and “Magnet Links” which allows you to greatly increase your company's position within the major search engine results. Furthermore, the directory's unique iTrakaTM monitoring system allows paying customers to see exactly how many enquiries their advertisement has generated and where they have come from.
The experience from the perspective of someone searching the business directory is equally great. Unlike some other websites the user isn't bombarded with unrelated advertisements that distract from what they are searching for. The Google-style search function means quick and valid returns are always displayed. With a clean layout and uncluttered format, Businessmagnet.co.uk lists the types of companies you are searching for without any unwanted distractions. That means you find the right businesses to do business with, every time.
The change of their map function is the latest improvement to an already excellent directory. Previously, when someone searching the directory found a company they were interested in they would have had to click on a map icon that took them away to MultiMap.com. Although the previous link on each company's page to the MultiMap website was effective, Businessmagnet felt that it didn't add to the “friendliness” of the user's experience. This is the main reason for the move to an directory to see a map of where the company of interest is located. Aside from the ease of use factor, many users consider the Google offering to be more accurate and responsive than what MultiMap provides. With the vast majority of map searches being handled by Google, it's always best to go with number one.
This move from MultiMap to GoogleMaps is just one of a host of changes that Businessmagnet has made over the years to continually improve upon its great value for money service; and there will be even more to come in the near future.
If you are a business to business company and you would like a complimentary listing on the directory all you need to do is add your company using the simple to use account log-in facility.
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