He has an uncanny ability to absorb information and then compress it into meaningful summaries, along with comparisons, for others to utilize.
LOS ANGELES (PRWEB) March 25, 2008
In his new role, Essa now concentrates on providing competitive intelligence and analysis for Business Wire's existing services and ongoing product development. He is responsible for detailed analysis, employee education and external sales communications on industry and competitive initiatives. Essa also continues in his role as Vice President/Regional Manager for the Los Angeles area, reporting to Frank Yetter, Senior Vice President of Global Sales.
Essa joined Business Wire in 1991 as an Account Executive and moved up to Senior Account Executive and then Los Angeles Sales Manager before his Vice President positions. He received a B.A. in Psychology from the UC Santa Barbara.
"With his deep knowledge of the industry, coupled with an intense competitive nature, Mark is the ideal person to fill this new role," said Frank Yetter. "He has an uncanny ability to absorb information and then compress it into meaningful summaries, along with comparisons, for others to utilize."
About Business Wire
Business Wire, a Berkshire Hathaway company, is utilized by thousands of member companies and organizations to transmit their full-text news releases, regulatory filings, photos and other multimedia content to journalists, news media, trade publications, institutional and individual investors, financial information services, regulatory authorities, Internet portals, information websites, business-to-business decision-makers and consumers worldwide. With a news distribution network spanning 150 countries and 45 languages, Business Wire's multi-channel delivery network has access to dozens of international and national news agency networks throughout the Americas, Europe, Asia, the Middle East and Africa.
The Business Wire news network is powered by its patented NX high-speed data platform and supports XML, XHTML and XBRL code to deliver the most sophisticated news file to enhance news release interactivity, customization and search engine optimization. Business Wire has 31 bureaus in cities including New York, San Francisco, Los Angeles, Chicago, Boston, Miami, Paris, Frankfurt, London, Brussels, Tokyo, Toronto and Sydney with reciprocal offices throughout the world. Business Wire was founded in 1961.