Business Failure or Success Depends on How Business Start Up is Handled; Innoventum Offers Time- and Cost-Saving Strategy

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Many people go into business for themselves with visions of being masters of their own time. But when they get into the details associated with setting up and running a business, they can become mired in administrative, legal, and financial tasks that are far afield from the utopia that they envisioned.

Business 2.0, A Blueprint for Starting and Operating Your Business in Today's Hi-Tech World.

Many people go into business for themselves with visions of being masters of their own time. But when they get into the details associated with setting up and running a business, they can become mired in administrative, legal, and financial tasks that are far afield from the utopia that they envisioned.

Endless distractions, a steep business learning curve, and the frustration time involved can take a toll on fledgling companies. Many promising start-ups falter or fail because of frustration time spent on details that owners know little about and struggle to learn.

It's nearly impossible for a new-business owner to have all the legal, technical, financial and marketing skills needed straight out of the gate. This is a big reason why many businesses fail; those that succeed often still don't offer the freedom that their owners dream of.

Some people turn to franchising because many business decisions are already made for them. But with franchising comes up-front buy-in fees, restrictions in how business is done and surrendering part of one's profits to corporate HQ. Again, business freedom remains elusive.

Innoventum President Denise Gosnell notes, "So many people come to us with business start-up challenges. Take Dave, for example. He's passionate about creating movies. But he doesn't know how to form a corporation, create a Web site or write a business plan. He's just great at creating movies. But ever since Dave went out on his own, he's been so busy trying to figure out all the business stuff that he hasn't had any time left to create movies. We've helped hundreds of people like Dave take care of business start-up steps quickly and inexpensively. That's what Innoventum can do for people like Dave--show them how to develop their infrastructure without breaking the bank, so they can get back to their passion, like Dave's movies."

Although many print and Web resources exist to help business start-ups, they have limitations. Some say what to do, but not how to it. Other products entice users with basic information but require purchasing thousands of dollars of expensive services to receive the advice that owners need.

Innoventum, a company dedicated to helping new businesses succeed, is offering a free 60-page business start up blueprint that can save owners the time they would otherwise spend looking for legal, technical, business and marketing advice. The article is called "Business 2.0, A Blueprint for Starting and Operating Your Business in Today's Hi-Tech World." Step-by-step instructions in plain English tell owners how to start a business, what resources to use, and how. To download this free multimedia PDF (and other free items), visit Innoventum's free stuff page on how to start your own business.

Editor's Note:
Innoventum is a company driven by business professionals who have cleared the many hurdles that come with business start-up steps, including legal, technical, marketing and funding considerations. Run by two attorneys, both with entrepreneurial experience and one an eight-time author of technology books, Innoventum is dedicated to helping new businesses and small businesses become established in the most time- and cost-efficient way--with a professional, seasoned corporate image. To this end, Innoventum is developing comprehensive tools to address every issue that new-business owners face. These tools provide any type of business with the benefits of a structured business model like a franchise, but without the restrictions or cost. See Innoventum's web site for more information about starting a business, or call 888-579-9922.

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Jynell Berkshire
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