Experian Launches Business Information Widget

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New tool provides valuable information when surfing the Web for a business

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By leveraging this technology, we are able to provide our valuable business information to the general public at no cost, enabling them to conduct more effective Web searches.

Experian®, a global information services company, today announced the launch of a new widget that includes business information from Experian's robust commercial database, BizSource(SM). Designed by JS-Kit for directory or local search Web sites, this embeddable graphical user interface (GUI) known as a widget provides an immediate, real-time display of Experian's business information in a viewer-friendly interface.

"This groundbreaking tool is the first of its kind to link Web searching to a major business database, like BizSource, in real time," said Alan Edgett, director of Strategy and Innovation for Experian's Business Information Services. "By leveraging this technology, we are able to provide our valuable business information to the general public at no cost, enabling them to conduct more effective Web searches."

The information displayed in the widget is the same that is included in Experian's BizCheck(SM) reports. These reports provide a quick summary of the business information and include a simple credit rating system to help quickly identify if a business "checks out," if questions were identified or if any problem areas exist.

BizCheck reports include the following:

  •     An easy-to-understand rating system: A green check mark indicates that the business checks out, a yellow question mark means questions were identified, and a red X shows that problem areas were discovered.
  •     Key facts about the company, including its years in business and address history.
  •     Essential background information on potential problem areas such as liens, judgments or bankruptcies.
  •     Links to more detailed Experian business credit report information.

To see this widget in action, or for more information on how to put it on your Web site, please visit http://www.js-kit.com/experian.

For more information about Experian's advanced business-to-business Internet services, please visit http://www.businesscreditfacts.com or call an Experian sales representative at 1-800-509-5493.

About Experian
Experian® is a global leader in providing information, analytical and marketing services to organizations and consumers to help manage the risk and reward of commercial and financial decisions.

Combining its unique information tools and deep understanding of individuals, markets and economies, Experian partners with organizations around the world to establish and strengthen customer relationships and provide their businesses with competitive advantage.

For consumers, Experian delivers critical information that enables them to make financial and purchasing decisions with greater control and confidence. Clients include organizations from financial services, retail and catalog, telecommunications, utilities, media, insurance, automotive, leisure, e-commerce, manufacturing, property and government sectors.

Experian Group Limited is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. It has corporate headquarters in Dublin, Ireland, and operational headquarters in Costa Mesa, Calif., and Nottingham, UK. Experian employs approximately 15,500 people in 38 countries worldwide, supporting clients in more than 65 countries around the world. Continuing sales for the year ended March 31, 2008, were in excess of $4 billion.

For more information, visit the Group's Web site at http://www.experiangroup.com.

Contact:    
Roslyn Whitehurst
Experian Public Relations
1-714-830-5578
roslyn.whitehurst@experian.com

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Roslyn Whitehurst
Experian Public Relations
1-714-830-5578
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