CompTIA University Introduces New Business Management Education Tools for Technology Solution Providers

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CompTIA POBI ™ (Point of Business Issue) Learning Modules target profitability, deal-closing and vendor-selection strategies

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Get Those Lingering Opportunities to Close

New business management education tools aimed at helping technology solutions providers become more operationally efficient and financially profitable are now available from CompTIA University, the management education initiative of the Computing Technology Industry Association (CompTIA).

CompTIA University this month launched its first CompTIA POBI ™ (Point of Business Issue) Learning Module, a program focused on delivering foundational, actionable business management content through a delivery vehicle that's both convenient and efficient for busy technology company owners and executives.

The introductory CompTIA POBI module, "Customer Cost-to-Serve: Understanding Customer Profitability", helps technology solution providers gain a better understanding of which customers represent a profit for them and which do not.

"With this information, solution providers can make more informed decisions on resource allocation, terms and conditions for service and support policies, market focus, pricing, services to offer, and other issues that affect profitability," said Kim Santaniello, vice president, member education, CompTIA.

Future CompTIA POBI modules will include "Get Those Lingering Opportunities to Close" and "Savvy Vendor Selection: Making the Right Choice for Your Business." Other learning modules will be added on an ongoing basis.

The CompTIA POBI Learning Modules include a brief pre-assessment to send the learner down a thought path; one or more useful tools and templates; and a post-module assessment to gauge understanding of the material. Modules can take as little as 30 minutes to complete and may be accessed from anywhere via an Internet connection.

"These modules are a great way to obtain educational content on demand," said Brian Gregory, president, Network Innovations, Inc. and a member of the CompTIA Solution Provider Education Committee. "Solution providers are very busy and it's important to be able to utilize educational offerings at their convenience rather than on a fixed schedule. The ability to return and review months later is a plus as well."

Content for the CompTIA University POBI learning modules was developed in partnership with Professor Martin J. Lattman, president of QRG, Inc., who has over a decade long history in the technology channel and has speaking and faculty experience with the American Management Association and the John Hopkins University Carey School of Business.

CompTIA University offers a vendor-neutral portfolio of business management educational resources and activities for technology solution providers. Offerings are designed to help business owners optimize their operations and create an environment for long-term sustainability and growth. For more information, visit

About CompTIA
The Computing Technology Industry Association (CompTIA) is the voice of the world's information technology (IT) industry. Its members are the companies at the forefront of innovation; and the professionals responsible for maximizing the benefits organizations receive from their investments in technology. CompTIA is dedicated to advancing industry growth through its educational programs, market research, networking events, professional certifications, and public policy advocacy. For more information, please visit


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