Intellisel is all about targeting the customer with the best offer. We have seen increases in revenue every month since implementation as it learns subscriber behavior. A recent subscription offer saw a nearly 20 percent rate of acceptance.
Des Moines, IA (Vocus/PRWEB) March 31, 2011
CDS Global is announcing the launch of Intellisel, an intelligent cross-sell solution that delivers relevant, targeted offers to subscribers in an online environment through the utilization of relevant customer data. The offering uses a sophisticated decision engine to apply customer profiles to a unique combination of real-time analytics and business rules in order to identify the highest-impact offers at the moment of interaction.
Benefits of the offering include intelligent offers presented in real time, an interactive learning application, offer exposure across multiple pages and a positive impact on new revenue streams within an organization’s existing subscriber base.
Other features include numerous support functions that provide diverse application, yet specific messaging based on task, consumer or offer – making it easy for publishers to provide subscribers with messaging and offers relevant to their purchasing habits.
“CDS Global’s online cross-sell solution exceeds market demands by leveraging customer data in order to drive additional streams of revenue for our publishing clients,” says Kristin Runyan, chief information officer and vice president of Product Management at CDS Global. “Intellisel enables our clients to reach their audiences with relevant, intelligent offers, ultimately contributing to our clients’ success.”
“Intellisel is all about targeting the customer with the best offer,” says Todd Bierle, consumer marketing director at Meredith. “We have seen increases in revenue every month since implementation as it learns subscriber behavior. A recent subscription offer saw a nearly 20 percent rate of acceptance.”
To learn more about CDS Global’s Intellisel solution, visit http://www.cds-global.com/solutions/ecommerce.
About CDS Global
CDS Global is a leading provider of outsourced business solutions to multiple industries, delivering an array of innovative and flexible eCommerce, order management, fulfillment, payment processing and marketing services. By maximizing the value of data, CDS Global effectively manages its clients’ interactions with their customers and creates a positive impact on the bottom line of its clients.
CDS Global is headquartered in Des Moines, Iowa, with offices across Iowa and in Arizona, New York, Pennsylvania, Texas, Australia, Canada and the United Kingdom. Learn more at http://www.cds-global.com.
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