New XP3® Suite Version 5.3 Now Available from Interactive Edge

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Award-Winning Visual Analytics Solution Now Features Enhanced Support for SQL Server 2005 Analysis Services, Web Services and Service-Oriented Architectures.

Best in Class for Sales Force Automation & Analytics

Interactive Edge, award-winning provider of data analysis and visualization solutions, today announced the availability of version 5.3 of its flagship product: XP3® Suite. Many of the world’s leading corporations have repeatedly voted XP3 their solution-of-choice resulting from its ability to put vast amounts of business intelligence at the fingertips of their distributed sales, marketing and management teams on demand, in a user friendly and intuitive environment. The new version of XP3 appears destined to become a favorite among IT professionals as well.

Upgrade Features

Version 5.3 takes full advantage of Microsoft® SQL Server™ 2005 Analysis Services (SSAS). XP3 version 5.3 features seamless front-end and back-end integration with SSAS. On the front end, this makes it possible for users to easily pull and display data from SSAS through XP3’s presentation builder and viewer. On the back end, users can leverage real-time analytics; new and improved integration of multiple data sources; enhanced data enrichment and the ability to build complex business analytics with Analysis Services. Customers can choose between front-end and back-end integration points or both.

XP3 v5.3 supports Web Service and Business Process Management (BPM) initiatives. The new XP3 Service Bus is a set of web services designed to expose business-specific functionality to automate XP3 business processes.

This new version facilitates enterprise application consolidation and integration. The trend throughout XP3’s world-class customers is application consolidation and integration by applying the tenets of Service Oriented Architecture (SOA). XP3 v 5.3 is SOA-ready and fully capable of participating in customer IT strategies.

Pricing and Availability

XP3 version 5.3 is available now from Interactive Edge and selected partners. Licenses for XP3 are priced according to number of seats and functionality purchased. Further information is available on request. Upgrades are shipping to existing customers now.

About XP3 Suite - Turning Data into Revenue

Powerful business intelligence enterprise solutions have made huge amounts of data available for corporations to access, mine and analyze. This proliferation of data and mining/analysis tools should provide a windfall of opportunities to drive profitability throughout the organization. However, in order to provide customer-facing teams clear and concise data in an insightful and usable manner, corporations must still invest a substantial amount of time gathering the appropriate data and translating it into persuasive and visually compelling sales and marketing presentations. In addition to freeing up valuable resources across the enterprise, XP3’s presentation capabilities provide field users and management with intelligent findings about the data in their company’s data warehouse, as well as the ability to customize the presentation and sales message on-the-fly.

XP3 combines a powerful data analysis engine with flexible end-user tools to summarize and visualize the right data for the right audience. It produces concise and actionable insights complete with intelligent summaries, charts and graphs that can be understood by business users of all kinds. Thousands of sales and marketing professionals from the most successful manufacturers currently use XP3 to develop and automatically populate data-driven sales and management presentations against data sets as large as hundreds of gigabytes, with hundreds of thousands of members in certain dimensions.

XP3 Suite is designed specifically to turn data into revenue. It works with existing customer data management solutions (or its own data warehouse) to place vast amounts of data at the fingertips of distributed sales and management teams in a user friendly and intuitive environment. Integrated with Microsoft Office®, XP3 includes the tools needed to easily create visually stunning, data-driven presentations directly in Microsoft PowerPoint®. The Gartner Group refers to this as XP3’s Point of Impact, because this is where and how a corporation’s investment in business intelligence can be used to influence customer decision-making, converting data and technology into sales.

About Interactive Edge

Interactive Edge, LLC develops and markets data solutions designed to put the right information, in the right hands, at the right time. The company’s flagship solution, the award-winning XP3® Suite, combines a powerful data analysis engine with flexible end-user tools to summarize and illustrate useful, compelling information on demand; and has proven itself highly effective as a point-of-impact solution for distributed sales and management teams. Interactive Edge is a Microsoft® Certified Partner and a SAP Certified Integration Partner. The Company is the recipient of multiple Consumer Goods Technology awards, including “Best in Class for Sales Force Automation & Analytics” and “#1 in Customer Experience,” for two consecutive years. Headquartered in New York, NY, customers include Cadbury-Schweppes America’s Beverages, OSRAM Sylvania, and many Fortune 500 consumer goods and services providers. Further information about the company and XP3 Suite is available at

EDITORS’ NOTE: Copies of this news release, as well as the company’s press kit, are available at, by faxing your request to 508-359-2277, or by calling voice&vision at 508-359-9800.

(c) 2006 Interactive Edge LLC. All rights reserved. Interactive Edge, XP3 and XP3 Suite are trademarks of Interactive Edge LLC. All other trademarks are the property of their respective owners.


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Melissa Macaulay Federico
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