BuyYourFriendADrink.com Launches in New York City -- New Service Connects the Worlds of Online Social Networking and Offline Socializing Like Never Before!: When You Can't Be There to Celebrate, Send a Drink Instead!

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BuyYourFriendADrink.com (BYFAD), an online gift service to buy your friend a drink, is launching today in New York City and surrounding areas with 46 bars and restaurants in its network where this unique gift can be enjoyed.

We're connecting the dots between online social networking and old-fashion, real world socializing that takes place in bars and restaurants. Our goal is to provide users with a fun and innovative way to connect with friends when they can't get together in person ... because everyone likes it when someone buys them a drink.

    "BuyYourFriendADrink.com creates the emotional connection of buying someone a drink when you can't be there in person," said Steven Cohn, founder and CEO of BuyYourFriendADrink.com. "We're connecting the dots between online social networking and old-fashion, real world socializing that takes place in bars and restaurants. Our goal is to provide users with a fun and innovative way to connect with friends when they can't get together in person ... because everyone likes it when someone buys them a drink."

How it works:

BuyYourFriendADrink.com is easy to use. It only takes two steps to buy your friend a drink or for your friend to redeem the gift:

-- To buy a drink: The gift giver clicks on the Buy A Drink button from our home page, fills out the gift information and writes a personalized message.

-- Message is sent: The gift recipient automatically receives an email and a text message that contain a personal message and a gift code.

-- To redeem the gift: The gift recipient finds a BYFAD bar or restaurant by clicking on the Receive a Gift? button on our home page. Then the gift recipient simply goes to the location of their choice, gives the bartender the gift code and orders his or her drink. A BuyYourFriendADrink.com gift does not require the pre-selection of a redemption location.

When you would use it:

Sending a drink using BuyYourFriendADrink.com is the perfect gift for when you can't attend a celebration, want to congratulate a friend or colleague, or simply want to send someone a cool, unique gift.

James Hobson, BuyYourFriendADrink.com's Chief Operating Officer, said, "I joined the company because I was overwhelmed with the number of times that I could have used a service like BuyYourFriendADrink.com. I travel a lot and often have to decline invitations to my friends' parties. To me, BYFAD is a great gift to send in those situations."

"We're excited to officially launch BuyYourFriendADrink.com and we're looking forward to creating a whole new opportunity for people to say 'cheers' to their friends when they can't be there to celebrate," added Cohn.

About BuyYourFriendADrink.com

BuyYourFriendADrink.com is an online gift service for buying someone a drink when you can't be there in person. Whether you want to celebrate a special event or congratulate a colleague on a job well done, BuyYourFriendADrink.com is a fun and innovative way of giving a gift. BYFAD gifts are currently redeemable at 46 bars and restaurants located throughout Manhattan, Long Island and Hoboken, N.J. For more information, please go to http://www.BuyYourFriendADrink.com.

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Cory Ziskind
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