Campbell’s Operative Orthopaedics: Core Techniques Application Now Available on App Store

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This app condenses 242 of the most important and frequently- referenced orthopaedic techniques.

Campbell's Operative is the hallmark resource for orthopedic healthcare practitioners

Durham, NC (Vocus) January 5, 2010

Modality, Inc. today announced that Campbell’s Operative Orthopaedics: Core Techniques is now available on the App Store. This app works with iPhone and iPod touch and encompasses 242 of the most important and frequently referenced techniques in Campbell's Operative Orthopaedics, Eleventh Edition, authored by Drs. S. Terry Canale and James H. Beaty, published by Elsevier.

“Campbell’s Operative is the hallmark resource for orthopedic healthcare practitioners,” according to S. Terry Canale, MD. “With this new app, the vast amount of clinical reference material provided by the authors can be searched, bookmarked and reviewed quickly to create an engaging user experience on iPhone and iPod touch.”

“Patient diagnosis and treatment is greatly enhanced when the right reference tools are at the clinician’s fingertips,” said Nate O’Keefe, director of publishing for Modality, said. “This product allows critical information, from text and images to high quality procedure videos, to be accessed within a matter of seconds, without need for a network connection.”

Campbell’s Operative Orthopaedics: Core Techniques is the twenty-fourth iPhone and iPod touch app Modality has created in partnership with Elsevier, and the fifty-third medical title Modality has delivered to the App Store. All Modality products are designed exclusively for iPhone and iPod touch to deliver an exceptional user experience to health care students and professionals.

Campbell’s Operative Orthopaedics: Core Techniques is available for $99.99 from the App Store on iPhone and iPod touch or at http://www.itunes.com/appstore/
About Modality, Inc.
Modality believes every moment can be a learning moment. By taking the most trusted, relevant educational content on the market and reinventing it for the small screen, Modality creates mobile learning applications that fully engage users with the material they need to know. Anywhere, anytime, right on their favorite devices. Modality’s content partners include Aspen Publishers, Elsevier, Lippincott Williams & Wilkins, McGraw-Hill Professional, Pearson, The Princeton Review, John Wiley & Sons, and Workman Publishing Co. Visit http://www.Modality.com for more information.

About Elsevier
Elsevier is a world-leading publisher of scientific, technical and medical information products and services. The company works in partnership with the global science and health communities to publish more than 2,000 journals, including The Lancet and Cell, and close to 20,000 book titles, including major reference works from Mosby and Saunders. Elsevier's online solutions include ScienceDirect, Scopus, Reaxys, MD Consult and Nursing Consult, which enhance the productivity of science and health professionals, and the SciVal suite and MEDai's Pinpoint Review, which help research and health care institutions deliver better outcomes more cost-effectively.

A global business headquartered in Amsterdam, Elsevier (http://www.elsevier.com) employs 7,000 people worldwide. The company is part of Reed Elsevier Group PLC, a world-leading publisher and information provider, which is jointly owned by Reed Elsevier PLC and Reed Elsevier NV. The ticker symbols are REN (Euronext Amsterdam), REL (London Stock Exchange), RUK and ENL (New York Stock Exchange).

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