DealerOn, Car Dealer Website Provider, Partners With Frederick Nissan, Younger Cars, and Jeff Kershner

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DealerOn, the leader in car dealer websites and online marketing tools, is pleased to welcome Frederick Nissan and the Younger Automotive Group to the DealerOn family. Steve Farley, GM of Frederick Nissan, and Jeff Kershner, Director of New Marketing, have increased their lead volume over 600% in the last 8 months, using the DealerOn website platform, and gone from 12th to 3rd in their District in new vehicles retailed.

DealerOn, the leader in car dealer websites and online automotive marketing tools, is pleased to welcome Frederick Nissan and the Younger Automotive Group to the DealerOn family of dealers. DealerOn is particularly excited because they are now partnered with the Younger Cars’ Director of New Marketing, Jeff Kershner, one of the foremost thought leaders in the retail automotive online marketing space.

Since partnering with DealerOn, both Frederick Nissan and Younger Cars have dramatically increased their auto dealership’s website leads, leading to a large increase in dealership sales. Frederick Nissan’s lead volume has increased over 600% since DealerOn and Mr. Kershner began their partnership. Their efforts, combined with General Manager Steve Farley’s leadership and direction, have dramatically increased the store’s new vehicles retailed, propelling the dealership from dead last (12th) in their district to 3rd in just the last 8 months.

Mr. Kershner is not only a highly successful Marketing Director at the Younger Automotive Group , but also the creator and driving force behind DealerRefresh--the most influential automotive internet marketing community and blog. The DealerRefresh blog and forum are considered to be daily must-reads by those at the forefront of the internet car sales and marketing space.

DealerOn, Inc. is one of the premier online marketing companies serving the retail automotive industry. They provide a full spectrum of online marketing solutions to car dealer customers including car dealer websites, SEO, social media and online reputation management (including managed blogs, Facebook, Twitter, and press releases), paid search, and lead nurturing tools.

DealerOn has pioneered the analytics-based marketing approach in the retail auto industry with their DealerOn Digital Marketing DashboardTM. They create a Digital Dashboard to document the precise impact of their services for every new customer they provision. Since creating this process in 2009, DealerOn has documented an average increase of over 200% in lead volume for their clients.

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Chris Deringer
DealerOn
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