AAA Insurance Exec Named IIHS Chair

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Steve George Elected Chair of Insurance Institute for Highway Safety.

AAA Northern California, Nevada and Utah is pleased to announce the election of Steve George as the new chairman of the board of directors for the Insurance Institute for Highway Safety. George is the executive vice president of insurance services at the California State Auto Group, a major provider of AAA-branded insurance in 23 states and the District of Columbia.

The Insurance Institute for Highway Safety (IIHS) is a nonprofit organization dedicated to reducing deaths, injuries, and property damage that result from crashes on the nation's roads. AAA has been dedicated to improving traffic safety on the nation’s roads since it was founded more than 100 years ago.

“We welcome Steve's strong leadership in 2011 as we examine ways to further improve safety,” said IIHS President Adrian Lund.

“Reducing crash injuries, deaths, and property damage on our nation's roads is a top priority with insurers,” said George. "The Institute's crash tests, research, and communications programs have had a significant impact on highway safety, and I look forward to helping advance this important work through my roles at both AAA and IIHS.”

In his role as executive vice president of insurance services, George is responsible for delivering a portfolio of relevant and competitive insurance products and services to nearly 15 million AAA members in states across the country, including members in Northern California, Nevada and Utah. Prior to joining AAA, George served as senior vice president for property and casualty underwriting at USAA and worked at Nationwide Insurance for 21 years.

In addition to IIHS, George serves on the boards of directors of AAA Life Insurance Company, Advocates for Highway and Auto Safety, and the board of governors for Property Casualty Insurance Association. George earned a B.A. from West Virginia Wesleyan College.

About AAA:
AAA Northern California, Nevada and Utah offers a wide array of automotive, travel, insurance, DMV, financial services and consumer discounts to over 4.2 million members. AAA has been a leader and advocate for the safety and security of all travelers since it was founded more than 100 years ago.

The California State Auto Group offers automobile, homeowners and other personal lines of insurance to AAA members through partnerships with AAA clubs. It is the 15th largest personal lines insurance company in the United States and is rated A+ by A.M. Best.


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Jerry Locsin
AAA - Hayward
(510) 962-9628
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