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All Press Releases for May 6, 2009 Subscribe to this News Feed    
 

Research Reveals Gen Y Drivers the Most Distracted Whilst Driving

One in two Gen Y drivers admit to focusing on their appearance and not on driving new research has revealed.

Brisbane, Queensland (PRWEB) May 6, 2009 -- In a recent survey commissioned by car insurance provider NRMA Insurance, nearly one in two Gen Y drivers (aged 16 to 29) confessed to focusing on their appearance, and not just traffic, while driving.

By comparison, about one in four 30 to 39-year-olds (28 per cent) and one in five over 40s (19 per cent) admitted to similar vanity on the road.

Women proved the worst offenders with one in three (33 per cent) admitting to admiring themselves while driving, compared to one in five men (19 per cent). And one in eight women said they took their in-car grooming one step further by applying make-up.

NRMA Insurance spokesperson Frank Adler said anything more than a quick check in the mirror while stopped at lights could prove hazardous.

"With so many of us leading busy lifestyles, the car seems to have become a place where we try and catch up on other things, including grooming," he said.

"While quickly checking your hair when stopped at lights is usually harmless enough, longer tasks, such as applying make-up, take your attention away from the traffic around you.

"We need to be aware of our limits at the wheel and what can go wrong when we take our eyes off the road."

Mr Adler said it was not just females taking their eyes off the road for the sake of their appearance, with a small number of men admitting to shaving while driving.

"A busy lifestyle shouldn't get in the way of safe driving," he said.

"The safest option is to leave our grooming for the bathroom mirror, not the rear view one."

 

About NRMA Insurance:
NRMA Insurance is a leading insurance provider in Queensland, Australia. NRMA Insurance offers online car insurance, home contents insurance, motor insurance and more at competitive prices.

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CONTACT INFORMATION
Sue Hawkins
NRMA Queensland
61411-014-023
Email us Here
Michelle Ward
NRMA Queensland
61411-014-908
Email us Here
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