An Honest Way for Job Seekers to Stack the Deck When Planning a Career Change

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As more people contemplate launching an employment search, job seekers will be wise to implement creative, honest strategies for distinguishing themselves from their competition in their quest to find fulfilling work. Finding a career coach is the first best step.

According to an electronic survey of 13,592 workers conducted by™, "Sixty-five percent of employees plan on looking for a new job in the next three months." According to Nancy Branton of People Potential Group, Inc., "Hiring managers already routinely receive hundreds of applications for each job opening they post."

"With an increase in the number of people launching job searches," said Branton, "competition is going to really heat up, and job seekers are going to have to be more savvy than ever about how they'll distinguish themselves from all the other people who want the same job they have their eyes on."

So, how can people stack the deck in their favor in a tough job market?

One method wise job seekers are turning to with greater frequency involves enlisting the help of a trained, qualified career coach. As Dan Hollingsworth explains, "When I first started my job search I could tell I wasn't focused on the key activities that would help me secure a new position, so I hired a career coach who really made all the difference. Once we started working together my focus was razor sharp on the key activities that helped me get an unbelievable job offer, and I was able to secure my dream job with a Fortune 500 company in an industry I am excited about."

Why is coaching so effective? "Coaches partner with people as they focus on the bigger picture and a new perspective about what's possible," explained Susan Whitcomb, president of Career Coach Academy.

"Career coaches help job seekers in a way similar to how athletic coaches help athletes," said Whitcomb. "They help people clarify what's most important to them in their careers, which unlocks extreme motivation and confidence. Once a person's dreams and goals are really clear, coaches can then collaborate on strategy, challenge the person's old limiting beliefs, and hold the person accountable for actions that are consistent with the goal."

"Some people still have the idea that to get ahead, you need to sacrifice your integrity and pad your resume with false credentials, and that's just not true," says career coach Robyn Feldberg of Abundant Success Career Services in Frisco, Texas.

"I think the people who lie on their resume do it because they don't know a better way," said Feldberg. "Career coaches can show people how to get a great job faster and easier, while maintaining their integrity which is really important in today's market where companies are demanding qualified employees and regularly conducting background checks."

"Candidates need to be squeaky clean on their resumes and in their job search," said Feldberg. "I firmly believe that everyone has the potential to get a fulfilling job, and for people who aren't sure how or who are having trouble, I highly recommend working with a trained career coach. Coaching helps people uncover sensible solutions for solving their career problems."

For people who are having trouble finding and securing meaningful work, career coaching can be the difference between staying unemployed or in a job they don't like and finding a job they love.

Career coaches help people:

  • identify their ideal career,
  • transition to a different career,
  • find a better work/family balance,
  • elevate their job interview performance abilities,
  • tap into the unpublished "hidden" job market,
  • improve networking skills,
  • launch a faster, easier, and more effective career search,
  • increase their confidence, motivation, and focus so they can meet their career goals,
  • improve their abilities to negotiate a compensation package that is a fair reflection of their value to a prospective employer, and more.

For more information on finding a career coach who can assist you in meeting your career goals, visit Career Coach Academy at and click on "Find a Coach," or go to Career Masters Institute at and click on "Find a Career Expert."


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Susan Whitcomb
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