Brazil the Next Emerging Technology Market -- Has a $1.6 Trillion Economy

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Executives to meet with top Brazilian cabinet minister to discuss business possibilities

This is a terrific opportunity for businesspeople to learn first-hand about the incredible opportunities Brazil has to offer technology companies for both multinationals and start-ups.

Sergio Rezende, Brazil’s minister of science and technology, and Eduard R. Weichselbaumer, CEO of Brazilian chip-making CEITEC S.A (http://www.ceitec-sa.com), will be in San Jose to meet with select business leaders at a luncheon on May 12, 2010. Executive attendees will learn from the two men about Brazil’s business prospects and the limitless possibilities of the next emerging-technology market as well as discuss success strategies. The event will be valuable for any company that is planning to establish a presence in or expand an existing operation in Brazil.

"This is a terrific opportunity for businesspeople to learn first-hand about the incredible opportunities Brazil has to offer technology companies for both multinationals and start-ups,” said Mr. Weichselbaumer. “The climate to establish or expand businesses in Brazil has never been more favorable.”

The luncheon is co-sponsored by CEITEC S.A. and SEMI, the global industry association serving the semiconductor and related industries, and it will be held from 11:30 a.m. to 1:30 p.m. at the San Jose Athletic Club.

The topics to be presented:
Why now is the best time to establish a facility in Brazil
Government programs that encourage investments
IP protection for companies
Resources to expand existing businesses

“We are pleased to support this event and to provide SEMI members and others with additional visibility on potential market development in the hemisphere,” said Jonathan Davis, executive vice president of SEMI and president of SEMI North America. “Cabinet Minister Rezende and Mr. Weichselbaumer will offer authoritative insight on Brazil’s technology aspirations and the outlook for electronics manufacturing in the region.”

Brazil boasts the world’s eighth-largest economy and, measured by purchasing power, is second only to
the United States in the Americas. According to the World Economic Forum, Brazil was the top nation in upward competitiveness in 2009, gaining eight positions and overcoming Russia for the first time.

Technology is at the heart of the nation’s growth, from computer chips and telecom to submarines and space research. With a free-market, export-oriented economy, abundant natural resources, world-class
engineering schools and liberal tax incentives, Brazil offers virtually unlimited potential for foreign investors.

Mr. Rezende holds a Ph.D. in electrical engineering from the UC Santa Barbara, taught at UC Berkeley and has been a professor at prestigious universities throughout the world. Mr. Weichselbaumer has more than 25 years of global experience establishing start-ups as well as leadership roles in existing companies in the semiconductor, IP and EDA industries.

Further information is available by contacting Michele Kinman at michele.kinman@wmc-marketing.net or by calling her at (408) 241-7449.

About CEITEC
CEITEC S.A. is a Brazilian company focused in the development and production of application-specific standard products (ASSPs) for the RFID, wireless communications and digital multimedia market segments. The company’s design center, located in Porto Alegre, will develop chips that perform a strategic role in Brazil’s microelectronics industry. The company’s adjoining factory, now in the final stages of assembly and certification, is the first and only facility of its kind in Latin America to produce chips. CEITEC S.A. has a mission to place Brazil among the world leaders in advanced microelectronics.

Press Contact
Michele Kinman
408-241-7449

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