AT&T’s $8 Billion Wireless Initiative Affects Present/Potential Cell Tower Landlords

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Vertical Consultants unveils how AT&T's multi-billion dollar investment in its wireless expansion affects property owners financially.

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The true value of the telecom industry is rooted in the ground space needed to house equipment that will facilitate network advancements.

AT&T’s recent announcement via the company’s website, to spend $14 billion on capital infrastructure over the next three years, expanding its wireless and wireline facilities, affects current and potential cell tower property owners. The majority of the budget, $8 billion, will be delegated to expanding its wireless arm. Regarding the three-year plan, Jennifer Fritzsche, analyst at Wells Fargo Securities, stated that AT&T’s remarks in a November 7th analyst day meeting have “significant implications for other sectors.” More specifically, according to Tech Trader Daily, AT&T’s comment that it wants to add 10,000 new cell sites and 40,000 “small cells” is a positive for cell tower companies.

Telecom companies and cell tower developers’ constant expansion of networks and infrastructure heavily affects property owners across the country who are currently leasing their land for cell tower and telecom placement and those landowners with the potential do so. Rising demand for mobile connectivity across the United States is prompting companies like AT&T to provide a sufficient supply of wireless service that efficiently meets the demand. In order to meet the needs of wireless consumers, there must be an adequate amount of cell tower and telecom equipment facilitating the in demand service. Under supply and demand economics, property owners leasing land needed by telecom companies for the placement of their equipment would be compensated accordingly. However, the experts at Vertical Consultants, in working with cell tower landlords and property owners nationwide, have discovered cell tower lease s are extremely undervalued.

Despite the need for property owners’ land, telecom companies and cell tower developers are underpaying these property owners for the use of their land. Vertical Consultants’ widespread success increasing property owners’ cell tower rent throughout the U.S. provides evidence of disparities between these landowners and the power players in the telecom industry. In just over a year, Vertical Consultants recovered over 100 years’ worth of unpaid cell tower rent and expenses, collectively, while increasing cell tower rents by an average of 98%.

Hugh Odom, President and Founder of Vertical Consultants states “Demand for wireless service is on the rise and telecom companies must find a way to meet this demand. The true value of the telecom industry is rooted in the ground space needed to house equipment that will facilitate network advancements. Our goal is to provide property owners information and representation they need in order to achieve full value for their land and correlating telecom leases.”

Vertical Consultants, founded in 2010 by Hugh Odom, is comprised of a group of wireless industry veterans with decades of experience. Vertical Consultants specializes in issues surrounding the wireless telecom industry and prides itself as a source of information for property owners. Vertical Consultants experience in the industry allows it to offer its clients unmatched expertise, services and results. Unlike others in their field, Vertical Consultants is able to handle every aspect of the issues surrounding a cell tower, rooftop or any other type of telecom lease, from start to finish. To learn more visit or contact Vertical Consultants at info(at) or 877.456.7552.

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Joanna Gaston

Hugh Odom
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