Two Hurricane-Ready “Super Switches” Cover Cellular South Wireless Customers in South Mississippi, Gulf Coast and Alabama

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Mobile Call Processing Centers Designed To Withstand Category 5 Hurricane; Handle Millions of Calls, Texts, 3G Wireless High-Speed Broadband Data Traffic

Our customers depend on their mobile phones and a reliable network to communicate with family members, friends and employers during and after a storm

Cellular South, the nation’s largest privately owned wireless communications provider, enters the 2010 hurricane season with two new multi-million dollar, hurricane-ready “super switches” providing added protection and service for customers in south Mississippi, along the Gulf Coast and in south Alabama and the Florida panhandle.

The high-technology mobile phone switching facilities, which are designed to withstand a Category 5 hurricane with winds up to 250 miles an hour, connect millions of voice calls, wireless data transmissions and other critical customer services daily for Cellular South consumer and business customers. In addition to hardened and reinforced shells, the all-steel structures house a large-scale 500 kilowatt diesel power generator, a grid of back up batteries and other redundant back-up systems, operations and technologies.

“These new super switch facilities will help ensure that essential voice and data communications continue for our customers even when we experience severe weather and other life-threatening situations,” said Tony Kent, chief technology officer for Cellular South. The latest forecast from the National Oceanic and Atmospheric Administration predicts an “extremely active” Atlantic Ocean hurricane season with as many as a record 23 named storms and 14 hurricanes expected to form between now and November.

Both the 4,800 square foot, $2.1 million center in Mobile and the 2,600 square foot, $6 million facility in Hattiesburg feature large switching bays, reinforced interior walls, concrete block and reinforced steel structures for added strength, high impact windows and a double steel reinforced roof grid that protects against debris strikes from roof tile, road signs and tree limbs that might be airborne during a hurricane or severe storm.

Each facility is designed to operate even after the loss of commercial power. “Our battery bays work in concert with commercial power to keep the facility up and running in the event of a hurricane or other severe weather. If we lose commercial power, this set of batteries will power the switch until we can activate our diesel-powered generators,” Kent said.

“We recognize the importance of a strong network and high levels of redundancy to provide increased wireless voice and datat security, especially during hurricane season and other natural disasters,” Kent said.

“Our customers depend on their mobile phones and a reliable network to communicate with family members, friends and employers during and after a storm,” he added. “We are determined to live up to the trust our customers have placed in us and continue to be the network they can count on in any situation.”

The company intends to continue to aggressively invest in its wireless network to increase coverage and capacity, Kent said. “In addition to our best-in-class nationwide voice and data offerings and leading line up of Blackberry and Android smartphones, Cellular South continues to find new and innovative ways to make customers’ wireless experience the best it can be,” he added.

For more information on Cellular South’s network, visit http://www.cellularsouth.com/networks.

About Cellular South
Cellular South is a privately-owned diversified mobile communications company passionately committed to helping customers get the most out of their wireless devices and services. The nation’s largest privately owned wireless communications carrier accomplishes this goal by providing the most reliable and advanced 3G nationwide wireless voice and data network, offering industry-leading smartphone devices and accessible flat rate plans, and through its online and in-store Discover Centers, which give customers easy, simple and convenient tools, tips, advice and information to get the most out of their mobile phone. For more information about Cellular South and its products and services, as well as its ground-breaking Cellular South Original user generated programming, visit http://www.cellularsouth.com. This news release and other announcements are available at http://www.cellularsouth.com/news/.

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