Wake Forest Professor Convenes “Merger of Equals” Inquiry for Charlotte CFOs

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Snyders-Lance CFO Rick Puckett Agrees to Participate in Enlightening “Merger Chat”. The creation of Snyder’s-Lance, Inc., involved multiple layers of critical decision-making, which Professor Melenie Lankau of Wake Forest University will dissect as she leads a discussion designed to expose the characteristics of successful mergers for the Charlotte chapter of The CFO Alliance.

The process of merging two companies has been the subject of business school case studies for nearly half a century. However, no matter how carefully cataloged the rudiments of successful mergers may be, the number of mergers that fail annually remains staggering.

To help better expose the characteristics of success in mergers, The CFO Alliance has reached out to Melenie Lankau, a professor at Wake Forest University specializing in organizational behavior, to perform what’s being dubbed a postmortem on the recent merger of Lance Inc. and Snyder’s of Hanover.

Recognized widely as a successful merger of equals, the creation of Snyder’s-Lance, Inc., involved multiple layers of critical decision-making according to Snyder’s-Lance CFO Rick Puckett. He's agreed to assist Professor Lankau with her inquiry when together they facilitate a discussion for the Charlotte chapter of The CFO Alliance titled “Consummating a Deal in Today’s Economy: A Discussion with Rick Puckett, CFO, Lance Inc.

Scheduled to be held on May 9th at Wake Forest University’s Charlotte Center, Charlotte, N.C., the discussion will preface a larger inquiry from The CFO Alliance Charlotte membership and is expected to address such areas as:

  •     Aligning Opportunities and Goals
  •     Assessing Your M&A Pain Points
  •     Identifying Cultural Levers
  •     How to Generate and Implement New Organizations for Competitive Advantage

About The CFO Alliance
Established in January of 2008 to promote connectivity through a professional community of over 3,000 leading financial executives, The CFO Alliance brings together the experience, knowledge, and collective wisdom of peers, subject matter experts, and academic authorities to enable senior financial leaders and decision-makers to be more effective and act with greater confidence throughout their career. By fostering relationships among those with common objectives, interests, opportunities, and challenges, financial leaders can make long-term investments in their companies and their careers through sharing expertise and gaining confidence in their roles. Based on the success of the initial Philadelphia-based chapter, the CFOA has established a national expansion, with a current presence in 12 U.S cities. For more information, please visit http://www.theCFOAlliance.org/about or follow The CFO Alliance Community on Twitter: @theCFOAlliance

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Nick Araco
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