Channel IQ's 2012 summit was extremely valuable to guide our company's MAP policy.
Chicago, IL (PRWEB) October 17, 2012
Channel IQ, the world’s leading provider of online pricing intelligence and channel data management applications announced today the success of their second annual online channel management event. Held September 19-20, 2012 in Chicago, IL at Northwestern University’s Kellogg School of Management, this event played host to more than 150 professionals from the manufacturing and retail communities; as well as industry leaders, experts, and specialists from around the US and Canada.
“The shift of consumer spending to the Internet continues to accelerate, with the Ecommerce share of spending hitting 8.7% in Q2, up 1.6 points in only two years” relayed keynote speaker, Gian Fulgoni, Chairman of comScore, Inc. (NASDAQ: SCOR), who led off the conference with insights into consumer buying trends and behavioral data. Mr. Fulgoni’s morning presentation was followed by a State-of-the-Industry analysis provided by Wes Shepherd, CEO of Channel IQ, and Kerry Moyer, Senior Director from the Consumer Electronics Association.
The two day event consisted of presentations and panels which addressed current manufacturer’s Ecommerce pain points including showrooming, mobile trends, MAP (minimum advertised price) and internet pricing policies, online price intelligence, trademark/logo infringement, and brand protection. Speakers and panelists for the sessions were a diverse selection of industry experts including: Anne Coughlan, John L. & Helen Kellogg Professor, Kellogg School of Management, Katie Deatsch, Senior Editor, Internet Retailer, Andrew D'Amico, Partner, Vendor Counsel, Scott Mathews, CEO and President, WebCollage, Ian MacDonald, Partner, Gowling Lafleur Henderson LLP, Larry W. McFarland, Partner, Keats McFarland & Wilson LLP, Rob Streeter, VP Sales, HookLogic, Eugene F. Zelek, Jr., Partner, Freeborn & Peters LLP, as well as industry thought-leaders Herman J. Sperling, Frank Sadowski, and experts from Channel IQ.
“Channel IQ's 2012 summit was extremely valuable in helping to guide our company's efforts and thought process around how we approach our MAP policy … …there is nothing else like it in the industry” said Jonathan Burdette, Sr. Marketing Manager at Philips Respironics, ”The summit offered both strategic and tactical insights… …from the legal considerations, to methods ensuring that new product launches are executed better.” Similarly, Todd Myers, VP Sales at Wüsthof said “…this Summit was perfect for further educating us, providing a platform to network with other companies on the issues that are critical to our success, and the knowledge gained is vital to helping us protect and position our brand in the marketplace.”
“We are pleased to be able to provide a neutral forum to educate and enlighten manufacturers,” said Wes Shepherd, CEO of Channel IQ. “…and are proud to have tripled the attendance of our first summit in 2011.” “The success of this summit is proof that manufacturers are becoming more proactive in overcoming the obstacles that previously were roadblocks to their continued online growth and success.”
For more information on Channel IQ and its solutions, please visit http://www.channeliq.com.
About Channel IQ
Channel IQ is the leading provider of online retail intelligence solutions to manufacturers, distributors and retailers. Channel IQ provides real-time, online promotion and pricing information, empowering major manufacturers and retailers like Olympus, Dyson, Panasonic, LG, Bulova, Wüsthof, and Tumi to quickly and profitably handle channel issues and competitive situations. Only Channel IQ combines integrated reporting, interactive applications and services to enable manufacturers and retailers to automatically act on real-time data. Channel IQ solutions are the result of cutting edge technology combined with decades of industry experience in channel management, distribution, online retail and manufacturing. For more information, visit http://www.channeliq.com.