Straight Up Chess Launches New Interactive Website To Build Your Own Chess Set

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Leading online chess set developer Straight Up Chess has launched a series of website improvements, including an interactive Build A Board app that allows people to build their own chess set and see it online before they buy .

Playing Chess With Straight Up Chess

Playing Chess With Straight Up Chess

People love chess, but most don’t have the time nor the space to leave a chess board up for the process. With my patented vertical chess board system, your chess game doesn’t take up space, it becomes a part of your décor.

Leading online chess set developer Straight Up Chess launched four years ago, creating a stir around the world with its patented vertical chess boards. Since its inception, everyone from amateurs to professionals, homeowners to CEOs of major corporations, have seen the benefits of putting up a vertical chess board for their families and employees.

“People love chess, but most don’t have the time nor the space to leave a chess board up for the process. With my patented vertical chess board system, your chess game doesn’t take up space, it becomes a part of your décor,” stated Steve Schrier, owner of Straight Up Chess.

Straight Up Chess’s concept is simple. Instead of taking over your dining room, living room, or conference room table for hours, days, or even weeks, a Straight Up Chess board hangs on your wall. People can play at their leisure, making a move as they walk by. Removed chess pieces can reside on the frame itself. And a simple “last moved” flag marks the last move so players can easily follow whose turn it is.

But the real beauty comes in the boards and playing pieces. These aren’t average chess boards. Instead, each can be custom designed for your home or office by choosing between 7 different backgrounds, 14 different frames and many chess piece options. They come in three sizes, or can be custom designed around your prized chess pieces.

And that’s where the idea of the Build A Board app came from – from people wanting to be a part of the process of building their own chess boards.

“It was difficult having enough pictures online to show every option possible,” stated Schrier. “So we came up with the Build A Board app instead. Now people can instantly see their choices and options, and have fun designing something that will be a part of their lives for years to come.”

With the Build A Board App, you start by selecting a board from the different board background options. Once you’ve selected your board, its time to choose a frame. While Straight Up Chess offers advice, the choices are entirely up to you. The important thing is to choose options that not only look good together, but go with your décor as well.

Then its on to the pieces. People can stay simple with a basic set of playing pieces, or choose from many other options.

For more information on Straight Up Chess, to play with the new Build A Board app, and to view or purchase individual chess boards, visit http://www.straightupchess.com/
Contact:
Steve Schrier
TRF Games, Inc.
DBA: Straight Up Chess
Headquartered in Denver, Colorado
720-837-0114
steve(at)straightupchess(dot)com

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Steve Schrier
TRF Games, Inc.
720-837-0114
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