Online Shopping in China Industry Research Report - Now Available from IBISWorld

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Extremely high growth in the Online Shopping industry in China has been driven by the increasing e-commerce penetration in China and the development of online businesses and services. Constantly improving living standards and increasing dispensable personal income have also increased internet access across the population. IBISWorld anticipates that the industry will continue to expand with the improvement of comprehensive services and increasing internet penetration.

IBISWorld Market Research

IBISWorld Market Research

The Chinese government is expected to implement security regulations to ease consumer concerns

The Online Shopping industry in China is expected to generate $178.5 billion in 2012. Over the five years through 2012, industry revenue has been rising rapidly at an annualized rate of 81.6%, says IBISWorld. This high growth is due to the increasing e-commerce penetration in China and the development of online businesses and services. Constantly improving living standards and increasing dispensable personal income have also increased internet access across the population.

The top four online retailers, Alibabab Group (Taobao), 360buy, Tencent Holdings (PaiPai), and Amazon account for over three-quarters of total industry revenue. However, the market shares of these players has slightly decreased over recent years with new companies entering the industry.

Despite the global financial crisis, the Online Shopping industry in China performed strongly in 2008 and 2009. Products sold online are generally priced lower than in brick-and-mortar stores. As such, people turned to cheaper goods online to meet many of their rigid demands. In addition, the Beijing Olympic Games in 2008 boosted industry performance as the event led to an overall increase in Chinese consumption. IBISWorld anticipates that the industry will continue to expand with the improvement of comprehensive services and increasing internet penetration. In addition, the Chinese government is expected to implement new regulations to ease consumer security and product quality concerns.

For more information, visit IBISWorld’s Online Shopping industry in China report page.

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IBISWorld Industry Report Key Topics

The Online Shopping industry in China comprises retail businesses for which the internet is the primary selling platform. Online business transactions between different countries, online bill payment, digital pay-product downloads, internet banking and e-ticketing are not included in this industry.

Industry Performance
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
Products & Markets
Supply Chain
Products & Services
Major Markets
Globalization & Trade
Business Locations
Competitive Landscape
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Barriers to Entry
Major Companies
Operating Conditions
Capital Intensity
Key Statistics
Industry Data
Annual Change
Key Ratios

About IBISWorld Inc.
Recognized as the nation’s most trusted independent source of industry and market research, IBISWorld offers a comprehensive database of unique information and analysis on every US industry. With an extensive online portfolio, valued for its depth and scope, the company equips clients with the insight necessary to make better business decisions. Headquartered in Los Angeles, IBISWorld serves a range of business, professional service and government organizations through more than 10 locations worldwide. For more information, visit http://www.ibisworld.com or call 1-800-330-3772.

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Gavin Smith
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