TV and Radio Broadcasting in China Industry Research Report – Now Available from IBISWorld

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In the five years through 2013, revenue for the TV and Radio Broadcasting industry in China is expected to increase at an annualized rate of 12.5%, driven by the accelerating convergence of national telecommunications, internet, and cable TV network operations.

IBISWorld industry market research
Conversion from analog to digital cable services will support future growth.

In the five years through 2013, revenue for the TV and Radio Broadcasting industry in China is expected to increase at an annualized rate of 12.5%, driven by the accelerating convergence of national telecommunications, internet, and cable TV network operations. In 2013, revenue is expected to reach $5.6 billion, says IBISWorld.

There are two major revenue sources for the TV and Radio Broadcasting industry in China: advertising and cable network services. Revenue from the top four firms – Beijing Gehua CATV Network, CITIC Group, Hunan TV & Broadcast Intermediary, and Shaanxi Broadcasting & TV Network Intermediary – account for about 24.1% of total industry revenue in 2013. The majority of companies within the industry are controlled and managed by provincial and prefecture-level governments. This limits the size and scope of the companies and the geographic regions they can operate in. These factors also contribute to the fragmented nature of the industry.

Analog broadcasting is set to end in 2017, and so far, less than 30.0% of cable TV users have converted to cable DTV. As such, the number of digital TV (DTV) subscribers is expected to increase strongly in China, says IBISWorld, which will support future revenue growth for the industry.

For more information, visit the TV and Radio Broadcasting in China industry report page.

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IBISWorld Industry Report Key Topics

The TV and Radio Broadcasting industry in China broadcasts radio and TV programs via wired and wireless radio and TV signals. Industry enterprises operate radio and TV broadcasting studios and their programming is available to the public, affiliates and subscribers, and via the internet.

Industry Performance
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle
Products & Markets
Supply Chain
Products & Services
Major Markets
Globalization & Trade
Business Locations
Competitive Landscape
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Barriers to Entry
Major Companies
Operating Conditions
Capital Intensity
Key Statistics
Industry Data
Annual Change
Key Ratios

About IBISWorld Inc.
Recognized as the nation’s most trusted independent source of industry and market research, IBISWorld offers a comprehensive database of unique information and analysis on every US industry. With an extensive online portfolio, valued for its depth and scope, the company equips clients with the insight necessary to make better business decisions. Headquartered in Los Angeles, IBISWorld serves a range of business, professional service and government organizations through more than 10 locations worldwide. For more information, visit http://www.ibisworld.com or call 1-800-330-3772.

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Gavin Smith
IBISWorld
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