The erosion of the attention span of patients and referral sources is something that’s happening every single day, behind the scenes. It’s something many clinics may not realize, and if it goes unchecked, can hurt the long term survival of their practice.
Denville, NJ (PRWEB) April 28, 2012
Twice a month, the Chiropractic Newsletter system automatically delivers engaging chiropractic patient newsletters to patients and doctors in any given local community, without the practice to having to lift a finger. The product launched in early March to much fanfare and critical acclaim.
“It is chiropractic marketing and chiropractic newsletters for chiropractic advertising,“ says Chiropractic Newsletter founder Nitin Chhoda, also a licensed physical therapist and published author who brings a unique perspective to building the exposure of private practice clinics. He understands both the medical aspect of the field and how to engage readers with content. His goal with Chiropractic Newsletter was to find new ways to automate marketing and referral generation using technology.
As a 21st century marketing solution for today's busy private practice, Chiropractic Newsletter services are an excellent addition to any chiropractic marketing campaign. It’s easy to use and runs on complete automation. Each month, Chiropractic Newsletter automatically delivers two content rich newsletters to a practice’s patients without having to write a single word. The result: more new patients, increased credibility with doctors and qualified referrals from newsletter readers. This is a guaranteed way to not only retain current patients but gain new ones as well.
The erosion of the attention span of patients and referral sources is something that’s happening every single day, behind the scenes. It’s something many clinics may not realize, and if it goes unchecked, can hurt the long term survival of their practice. If practice managers are not making a conscious effort to try and get the attention of the patient, while the patient is in their clinic, getting treatment or even after they are discharged, a practice runs the chance of losing them forever. Generally, patients have a very limited attention span and if a clinic is not actively and continuously engaging patients using newsletters, text messaging campaigns, emails, regular mail and through phone calls, they will simply slip away. The best way for a chiropractic business to achieve this is to communicate with patients by email, using an automated, and chiropractic newsletter service like Chiropractic Newsletter.
It is an entirely new way to promote chiropractic advertising in a manner that is time saving and cost efficient for the practice, and also engages current pages in an exceptional manner and helps to build clinic recognition to increase new patient referrals. This superbly designed system is showcased and its methods can be reviewed at his website. The Chiropractic Newsletter service is already experiencing great acceptance in not only the chiropractic industry but other medical therapy fields as well.
Chhoda’s office can be reached by phone at 201-535-4475. For more information, visit the website at http://www.nitin360.com.
ABOUT NITIN CHHODA
Nitin Chhoda is a licensed physical therapist, a doctor of physical therapy, and a certified strength and conditioning specialist. He’s the author of “Total Activation: The New 5 Step Fitness Mantra” and “Marketing for Physical Therapy Clinics.” He’s been featured in numerous industry magazines, major radio and broadcast media, and is the founder of Referral Ignition training systems, Private Practice Summit, the Private Practice Formula and the Private Practice Mastermind group. Chhoda speaks extensively throughout the U.S., Canada and Asia. He’s the creator of the Therapy Newsletter, along with Clinical Contact, a web-based service that boosts patient arrival rates.
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