Online Advertising Analytics and Technology Leader Receives Best Presenter Award

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2008 New York Venture Capital Summit gives the Best Presenter Award to online advertising analytics provider, ClearSaleing.

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It was a great event that featured many of the most promising startups in the nation. This was a great opportunity to interact with many leading VC's and to be recognized for our presentation made the event even more special.

ClearSaleing Inc., an online advertising analytics and technology company, was selected as the Best Presenter at the 2008 New York Venture Summit, which was held on June 24th and 25th. The 2008 NY Venture Summit allowed companies from around the country to meet with the East Coast Venture Capital community and featured presentations from 48 companies and over 25 venture capital firms.

"We are truly honored to receive the award," said ClearSaleing Chief Executive Officer Mike Lanese, who was the ClearSaleing presenter at the conference. "It was a great event that featured many of the most promising startups in the nation. This was a great opportunity to interact with many leading VC's and to be recognized for our presentation made the event even more special."

ClearSaleing is currently out raising its Series C round (first institutional round) in an attempt to accelerate revenue growth. These funds would be put in place to build out ClearSaleing's sales and marketing teams, continue expansion of its marketing programs and increase customer support programs.

As an emerging leader in the online advertising analytics space, ClearSaleing is looking to continue its advantage in the marketplace through strategic development initiatives, namely with the continued development of its patent-pending Purchase Path technology and online advertising portfolio management platform. ClearSaleing's Purchase Path technology, or attribution management, provides online advertisers with detailed insight into how a series of online ads leads to eventual conversions and properly allocates revenue and profit across each of the participating ads. ClearSaleing's online advertising portfolio management platform, Portfolio Optimizer, will use sophisticated, goals-based modeling to enable companies to quickly identify advertising portfolio allocation strategies with the most profit (ROI) potential and will recommend improvement opportunities both within and across online advertising campaigns.

About ClearSaleing:
ClearSaleing is a leading technology provider to the online advertising market. Based on a strategic, portfolio management approach to online advertising investment, the ClearSaleing solution represents the next generation in advertising analytics technology. ClearSaleing's portfolio management software delivers an improved, more profitable allocation of a company's spend across a complex mix of online advertising options. At the foundation of the ClearSaleing solution is its patent-pending Purchase Path technology that accurately attributes profit (ROI) across the multiple ads that contribute to and influence the ultimate purchase.

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Adam Goldberg
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