We continue to add additional clients to our Click3G SaaS cross-channel marketing platform and grow existing client relationships to sustain our strong EBITDA growth.
Boston, MA (PRWEB) November 9, 2010
ClickSquared® Incorporated, a premier provider of email and cross-channel database marketing solutions, today announced financial results for its third quarter ended September 30, 2010.
“We continue to add additional clients to our Click3G SaaS cross-channel marketing platform and grow existing client relationships to sustain our strong EBITDA growth,” said ClickSquared CEO, Wayne Townsend. “Our recent product development efforts and service offerings have propelled ClickSquared to the next level. Our expanded menu of cross-channel marketing capabilities, track record of client success, and increased visibility in the marketplace have contributed to significant increases in new sales opportunities.”
Privately held ClickSquared announced a 138% increase in EBITDA as compared to Q3 the prior year. EBITDA (Earnings Before Interest, Taxes, Depreciation and Amortization) is a commonly used proxy for measuring cash flow from operations. Factors contributing to this dramatic increase include the company’s ability to recognize revenue on new clients moving into production, increased spending by current clients and continued expense control. Growth was particularly notable among key clients such as HomeAway and Bank of America, and a number of new clients, including The Leading Hotels of the World and M|C Communications, moved into production.
Sales and Revenue Growth
Q3 year-to-date sales bookings increased nearly 40% year-over-year. “ClickSquared recognizes revenue on a monthly basis over the term of the subscription, and recognition only begins once the client is in production,” said Townsend. “As we anticipated, the impact of our sales success in prior quarters is finally being felt on our income statement. We expect sales from both last quarter and the current quarter, and a growing, strong sales pipeline, to continue to fuel ongoing revenue and EBITDA growth in the coming quarters. We continue to add new client relationships, and are particularly pleased to welcome our first National Hockey League (NHL) franchise, The Dallas Stars, to our roster of teams from the National Football League (NFL), the National Basketball Association (NBA), and Major League Soccer (MLS).
ClickSquared is a premier provider of email and cross-channel database marketing solutions. With innovative offerings ranging from self-service email to highly automated, real-time customer engagement and loyalty programs, ClickSquared’s innovative SaaS marketing platform orchestrates and delivers analytics-driven, relevant and personalized customer communications across email, direct mail, social, survey, mobile and web channels. Leveraging a team of marketing, technology and vertical-industry experts that are passionate about our clients’ success, ClickSquared enables organizations of all sizes to maximize the return on their marketing investment.
ClickSquared has helped to build some of the world’s best known brands including ARAMARK, The Boston Celtics, Cable One, Comcast, Dr. Pepper Snapple Group, Four Seasons Hotels and Resorts, Greyhound, HomeAway, Hyatt, Montage Resorts, Starwood, Sovereign Bank, US Bank, US Gypsum and Capital One Bank. For more information on ClickSquared, visit the company’s web site at http://www.clicksquared.com.