ZSL's CLM Mechanix Closed Loop Marketing Solution to showcase iPad Application at 5th Annual EXL Digital Pharma East

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EXL Digital Pharma East is one of the biggest events for Pharma marketing with multi-channel marketing, mobile technology, social media in the conference agenda

CLM Mechanix- Closed Loop Marketing

CLM Mechanix

Timothy Paeschke, CLM Mechanix’s Senior Director for Enterprise Solutions stated: "Closed Loop Marketing Mechanix® will enable any market vertical, with integrated analytics and reporting capabilities"

CLM Mechanix, a closed loop marketing tool used to automate the production and distribution of unique one to one messaging to key target audiences, today announced their participation in one of the leading Pharma industry events, 5th Annual Digital Pharma East organized by EXL on October 17-20, 2011 at Loews Hotel, Philadelphia. CLM Mechanix will be showcasing at Booth #34.

CLM Mechanix will be showcasing its recently launched application on the iPad2. Through these mobile devices, users gain near Real-Time connectivity to analytics and when this data is adequately translated to information in market materials, it can truly help “marketing go local”. Users of CLM Mechanix quickly learn the power of the EZ-button. With a few simple quick selections, users have set-up and execute the EX-button and thereby build instant cross-media variable-data market campaigns to your key targets or customers.

CLM, closed loop marketing solution aids Pharma Reps in the sales process by giving them the iPad application. It allows them create and share custom made interactive presentations which are engaging for the doctors. Other details like upcoming events, formulary status updates and RSS feeds from company can be pushed to the tablets in real time.

Commenting on CLM Mechanix solution, Timothy Paeschke, CLM Mechanix’s Senior Director for Enterprise Solutions stated:

"We made Closed Loop Marketing Mechanix® to make data actionable! Because we knew there is a vast set of valued data that can drive the operational delivery of cross-media advertising, we embarked upon our mission to bring the pieces together for a truly seamless tool to create and manage marketing campaigns and deliver them personalized one-to-one to your valued targets. Closed Loop Marketing Mechanix® will enable any market vertical, with integrated analytics and reporting capabilities. Closed Loop Marketing Mechanix® exposes and leverages the value of the especially data-rich Pharma market"

CLM Mechanix is truly a mobile marketing solution also available on iPhone, Blackberry and Android platforms. CLM Mechanix is a next-generation of automated Closed Loop Marketing tool available to all businesses, and used particularly well in Pharmaceuticals, Healthcare and Life Sciences.

CLM Mechanix Closed Loop Marketing Software helps marketers overcome the challenge of changing tastes. Digital and Mobile communication are fast becoming the most used tools to effectively the customer base with personal, 1-to-1 communication. Offering cross media communications allows your company to reach maximum customers by creating custom marketing pieces and delivering them through their preferred method of communication.

Visit us at Booth #34 at the EXL Digital East conference in Philly on October 17-20. If you’re interested in this venue and you wish to join us, we have a limited number of 15% off passes to the meetings. Just ask us and they’re yours.

For more information, please contact Tim Paeschke at (732) 379-3954 or visit our new website at http://www.clm-mechanix.com.

About CLM Mechanix
Closed Loop Marketing Mechanix delivers data-driven personalized communications to your targets, based on prescribing history, plan association, physician specialty, or any other recorded/tracked interaction. Campaigns can be executed with or without sales team support and done with messaging at the local level in any combination of communication formats including Direct Mail and Print, email, personal web-landing pages or PURLs and now through Mobile Devices. Website: http://www.clm-mechanix.com


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